Account Manager - Influencer Marketing

About Later

Later stands as a leading influencer marketing firm, leveraging advanced AI technology and over a decade's worth of proprietary data to empower brands in crafting impactful campaigns. Trusted by top enterprises like Nike, Wayfair, and Unilever, Later blends creativity with data-driven insights to ensure marketing initiatives not only satisfy visually but also generate tangible results.

Role Overview

The Account Manager will serve as a key strategic partner and trusted advisor managing influencer marketing client portfolios. This role blends strategic consultancy, campaign management, and team leadership to maximize campaign ROI and foster sustained customer value.

Key Responsibilities

• Manage customer relationships end-to-end, supporting onboarding through renewals to ensure satisfaction and retention.
• Advise clients by delivering strategies aligned with their business targets and lead regular strategic reviews.
• Oversee execution of influencer campaigns, maintaining quality, timeliness, and KPI adherence.
• Collaborate with clients post-sale to optimize campaign performance using best practices and data insights.
• Handle budgets, contracts, and deliverables with accuracy and proactive communication.
• Delegate tactical tasks to junior team members while mentoring and coaching them.
• Work cross-functionally with sales, strategy, research, and product teams to enhance client experiences.
• Represent client and influencer perspectives internally, contributing feedback that shapes product and service development.
• Analyze campaign results to provide actionable insights and anticipate risks or opportunities.
• Help evolve influencer marketing best practices and platform capabilities.

Success Indicators

• Clients recognize you as a dependable advisor delivering measurable results and sustained growth.
• Campaigns consistently complete on schedule, budget, and exceed expectations.
• Strong renewal and account growth rates within your portfolio.
• Junior team members benefit and improve through your guidance.
• Later gains a reputation internally and publicly for exceptional client service in influencer marketing.

Required Qualifications

• Between 3 to 5+ years in influencer marketing, social media, or campaign management, preferably from agency or paid media contexts.
• Demonstrated ability to provide strategic counsel aligned with client business metrics.
• Effective multitasking and project management skills.
• Excellent communication, interpersonal relationship, and presentation skills.
• Strong analytical capability to interpret data and convert into strategic actions.
• Experience mentoring junior colleagues.
• Customer-centric mindset with high integrity and empathy.
• Familiarity with influencer or marketing technology platforms; willingness to master Later Influence™ platform.

Work Style and Values

• Impact-oriented: prioritizes high-value tasks and meets deadlines with flexibility focused on outcomes.
• Customer-first & strategic thinker: foresees challenges and growth opportunities, delivering trusted insights.
• Curious learner: constantly seeks new knowledge, asks insightful questions, and pursues continuous improvement.
• Collaborative and resilient: thrives amid change by maintaining positivity, problem-solving, and team morale.
• Accountable and transparent: takes ownership and pursues excellence through open feedback.
• Emotionally intelligent: builds trust through empathy, inclusiveness, and inspiring leadership.

Compensation and Workplace

The role offers a salary range of $90,000 to $105,000 OTE (base plus commission/variable). Compensation is benchmarked by market data and adjusted bi-annually based on performance and market conditions. Permanent employees may participate in benefits plans; contractors and freelancers are not eligible.

Later operates offices in Boston, MA; Vancouver, BC; and Vancouver, WA, with remote working options available for select positions including this role.

Diversity and Inclusion

Later commits to an inclusive culture emphasizing unbiased hiring, equitable pay, and promotion practices to foster systemic equity. The company is an equal opportunity employer and encourages applicants from all backgrounds, providing accommodations as needed during recruitment.