Job description

About the Role

Vend Park is seeking a dynamic Senior Marketing Manager to accelerate the growth of our brand and demand generation efforts within the commercial real estate technology sector. This pivotal role collaborates closely with the fractional head of marketing and CEO to lead initiatives spanning content creation, digital marketing, events, account-based marketing, and sales support. You will work cross-functionally across Sales, Operations, Product, and Customer Success teams to drive measurable business expansion.

Key Responsibilities

Own and develop Vend Park's content production including blogs, customer narratives, social media, email campaigns, landing pages, sales enablement tools, presentations, and other marketing materials to educate prospects and reinforce our brand identity.
Lead the strategy and execution of digital marketing activities, including website management, SEO optimization, paid advertising campaigns, analytics, and conversion rate improvement. Manage external web development and SEO partners ensuring timely delivery aligned with objectives.
Organize customer and industry events such as trade shows, speaking engagements, executive gatherings, property showcases, webinars, and field marketing initiatives that foster relationships and generate sales opportunities.
Collaborate with Sales to craft targeted account-based marketing campaigns, personalized content, and sales enablement resources enabling the revenue team to effectively engage high-value accounts.
Continuously explore and implement AI tools and automation to enhance content creation speed, campaign effectiveness, workflow efficiency, and overall marketing innovation.

Candidate Profile

Minimum 4–7 years of B2B marketing experience, ideally within SaaS, PropTech, commercial real estate, or fast-paced tech companies.
Proven expertise managing content marketing, digital platforms, SEO, paid ads, event planning, and integrated campaigns along with coordinating external vendors.
Strong analytical skills with the ability to use data-driven insights to optimize marketing effectiveness and translate results into actionable strategies.
Experienced in applying AI solutions within routine marketing operations to boost productivity and quality.
Exceptional writing, communication, and project management capabilities with a keen eye for detail.
Highly motivated self-starter who thrives in a dynamic environment, balancing multiple priorities independently from concept through execution.

Why Join Vend Park?

Autonomy to contribute meaningfully and influence a rapidly expanding company in the commercial real estate technology space.
Flexible work settings including options to work remotely or at our Boston headquarters with adaptable schedules.
Comprehensive medical, dental, and vision insurance plans supporting employee well-being.
Unlimited paid time off encouraging work-life balance and recharge.
Support for continuous learning through conferences, certifications, and professional growth resources.
Regular team-building activities, retreats, and social events to foster collaborative culture.
Generous paid parental leave to support new parents.
401(k) retirement plan with company matching contributions.

Company Philosophy

Vend Park integrates advanced AI technology with dedicated operations to streamline parking management for commercial real estate owners, unlocking new revenue streams and reducing inefficiencies. Our product modernizes parking operations across a variety of property types, enhancing tenant and guest experiences while delivering strong financial results. We cultivate a culture of boldness, empathy, accountability, initiative, and teamwork.

Additional Information

Location: United States (Onsite)
Compensation range: $110,000 - $145,000 per year

Senior Marketing Manager