Job description

Overview

This role centers on boosting the Instagram profile of an established dog walking and boarding service located in Montreal. The business boasts an extensive collection of daily dog photos and videos and is looking for a creative expert to enhance its Instagram reach and engagement. The ideal professional will contribute fresh concepts, strategic insights, and practical skills to expand the follower base and amplify content impact.

Key Responsibilities

Design and execute a customized growth plan for Instagram aimed at increasing followers and interaction.
Evaluate existing content and audience analytics to discover areas for enhancement.
Provide guidance on content themes, timing for posts, and hashtag usage to maximize exposure.
Create and schedule posts, stories, and reels to maintain a steady and captivating presence.
Track analytics and deliver frequent reports tracking growth, engagement, and campaign outcomes.
Suggest ways to boost community interaction and explore partnership opportunities.

Qualifications and Requirements

Proven track record in managing and expanding Instagram profiles, ideally for small enterprises or pet-related businesses.
Comprehensive knowledge of Instagram’s algorithms, latest trends, and optimal practices.
Keen creative sense for visual narrative and content selection.
Expertise in Instagram analytics and scheduling applications.
Strong communication abilities and capacity to offer practical marketing guidance.
Self-driven, well-organized, and capable of working autonomously.
Experience or enthusiasm for the pet sector is advantageous.
Availability for an initial assignment with prospects for ongoing work.

About the Company

Twine is a prominent freelance marketplace that links elite freelancers, consultants, and contractors with businesses seeking creative and technological skills. Trusted by both Fortune 500 firms and innovative startups, Twine helps companies scale their teams globally.

Mission Statement

Twine’s mission is to empower creators and enterprises to flourish within an AI-driven, freelance-first global landscape.

Freelance Social Media Marketing Specialist - Instagram Growth