Creator Marketing Specialist - Contractor, Southeast Region

Role Summary

The Creator Marketing Specialist (Contractor) for the Southeast region is a driven professional responsible for devising and implementing creator-centric marketing campaigns. This role supports hosting arrangements, manages logistics related to key regional events, and nurtures relationships with selected creators aligned with brand initiatives, particularly within fitness, lifestyle, and culturally relevant spheres. The specialist focuses on increasing engagement and boosting brand visibility among the 18-24 age demographic by navigating the dynamic social media ecosystem.

Key Responsibilities

• Source and integrate notable creators who embody brand values for partnership in campaigns and events in Southeast cities such as Miami and Atlanta.
• Co-create compelling content and marketing initiatives that resonate with young adult audiences.
• Collaborate with marketing managers and creative teams to develop creator-driven content strategies that amplify organic social reach and strengthen brand presence.
• Assist with onboarding creators to fully immerse them within the Red Bull brand and its product knowledge.
• Offer consultation and operational support to varied business units, including Sports and Culture, to enable creator involvement in diverse projects.
• Manage project workflows, including maintaining trackers, budget papers, and providing status reports.
• Coordinate travel and logistics for creators attending branded events.
• Administer ongoing distribution of promotional products to creators to maintain active engagement.
• Engage in social media trend tracking and community interactions to keep abreast of creator landscape developments.
• Provide leadership by driving influencer campaigns that stimulate cultural and consumer conversations in real-time.
• Utilize specialized creator tools for monitoring and compliance tasks, producing analytical reports and sharing insights across teams monthly.

Qualifications

• Minimum of 3 years experience in social media, influencer or creator marketing, with proven success in campaign management.
• Exceptional skills in project oversight, communication, and interpersonal collaboration.
• Strong passion and knowledge of content creation and evolving social media cultures and consumer behaviors.
• Ability to juggle multiple tasks in a fast-paced setting while maintaining attention to detail.
• Adept at motivating and influencing, with charismatic leadership and negotiation abilities.
• Exudes an energetic, solution-oriented mindset and embodies the Red Bull brand ethos.
• Possesses excellent sales, networking skills, and digital media industry expertise.

Compensation and Terms

This is a full-time contract position based onsite in Miami, Florida, compensated at $35 per hour for a term of 6 months, with potential for extension.

About Red Bull Media House

Red Bull Media House is an acclaimed global media company producing multifaceted content that ranges across sports, culture, and lifestyle sectors. Operating across various broadcast and digital platforms, it delivers compelling stories aimed at vibrant, passionate communities worldwide.