Social Media Executive

About Rightangled

Rightangled is a vibrant and rapidly expanding online pharmacy focused on exceptional customer care and healthcare innovation. Our services include prescription medications, over-the-counter products, and personalized healthcare solutions, all designed to deliver a safe and seamless experience for our clients.

Role Overview

We seek a self-assured and driven Social Media Executive with a minimum of two years managing social media, preferably within the healthcare sector. The successful candidate will possess strong interpersonal abilities and up-to-date knowledge of social media trends. The role involves crafting and executing social media plans aimed at boosting brand presence and engaging users through compelling content, community interaction, and data-driven strategy refinement.

Key Responsibilities

• Design and deploy a holistic social media plan to elevate brand recognition, audience engagement, and customer loyalty.
• Develop content schedules incorporating podcasts and events that unite community members and thought leaders across multiple venues nationwide.
• Identify and target specific audience segments by tailoring content to their interests and needs.
• Create, curate, and oversee high-quality, compliant multimedia content—graphics, videos, and written posts—for social media channels.
• Work with various teams to guarantee content coherence with brand voice and adherence to regulatory standards.
• Engage promptly and professionally with audience interactions, including comments and messaging, to nurture community and foster loyalty.
• Establish and sustain relationships with followers, industry partners, influencers, and brand ambassadors.
• Monitor, analyze, and report on social media metrics such as engagement rates and follower growth to evaluate strategy effectiveness.
• Keep abreast of regulatory updates and trends impacting healthcare social media marketing.

Required Skills and Qualifications

• Expertise in leading social platforms such as Facebook, Twitter, LinkedIn, and Instagram, including best practices.
• Experience using social media management and analytics tools.
• Strong storytelling, writing, and editing abilities capable of producing engaging and compliant content.
• Competence in analyzing performance data to refine strategies.
• Attention to detail coupled with excellent problem-solving skills.
• Proven relationship-building talents to drive community engagement and partnerships.
• Effective communication and organizational skills suited for a dynamic, fast-paced environment.
• Advantageous: knowledge of pharmaceutical regulations and ethical social media marketing.

Benefits

Rightangled fosters an innovative, dynamic work environment where each employee can contribute meaningfully to transforming patient care. Benefits include access to state-of-the-art technologies, a pension plan, product discounts, and growth opportunities for both personal and career advancement within a progressive organization.