Senior Director Strategic Growth Initiatives & Transformation

Company Overview

SharkNinja is an international product design and technology company recognized for its diverse range of highly rated lifestyle products under the renowned Shark and Ninja brands. Headquartered in Needham, Massachusetts, with over 4,100 employees worldwide, the company has a strong track record of disruptive innovation and market expansion across multiple product segments. Its products are available worldwide through major retailers, both online and offline, as well as various distributors.

Role Summary

The Senior Director for Strategic Growth Initiatives & Transformation will be a key individual contributor tasked with executing SharkNinja’s top global growth projects. This role demands strong cross-functional leadership and organizational alignment to implement strategies related to geographic expansion, new sales channels, direct-to-consumer growth, social commerce, and other commercial opportunities. This position is located in London (Battersea Power Station) and requires frequent travel both domestically and internationally.

Key Responsibilities

• Drive execution of SharkNinja's priority growth projects, ensuring delivery of measurable business results.
• Focus on expanding into new geographic markets, developing new sales channels, and accelerating direct-to-consumer and social commerce initiatives.
• Convert strategic priorities into integrated action plans with clear milestones, risk assessments, and success indicators.
• Forge strong partnerships across departments to synchronize resources and efforts.
• Identify and remove obstacles to timely project implementation.
• Lead initiatives through all phases—from business outcome definition through implementation, adoption, and scaling.
• Develop change management approaches to promote stakeholder alignment, organizational readiness, and user adoption.
• Coordinate cross-functional team activities and drive accountability.
• Provide progress updates, risk analysis, and recommendations to executive leadership.
• Establish project governance, performance dashboards, and detailed metrics to monitor success.
• Formulate business cases and support investment-related decision-making.
• Conduct post-launch reviews to assess impact and identify improvements.
• Create repeatable playbooks and standardized procedures to accelerate market, channel, and category launches.
• Identify and address operational gaps hindering growth, and recommend sustainable operating model changes.
• Implement enterprise governance routines to ensure transparency, accountability, and steady progress toward growth goals.

Success Indicators

• Timely launch of new markets, channels, or commercial models meeting adoption targets.
• Quantifiable value creation measured via revenue growth, margin enhancement, or efficiency improvements tied directly to growth initiatives.
• Adoption and continuation of standardized playbooks and operational rhythms across functional teams.
• Clear executive alignment on priorities with transparent reporting on initiative status and necessary adjustments.

Experience and Qualifications

• Over 12 years of relevant experience in strategy execution, business operations, consulting, program management, or commercial implementation.
• Proven ability to lead complex, cross-functional projects that show tangible business benefits.
• Hands-on experience with market and channel expansions and enterprise growth initiatives.
• Demonstrated leadership of AI-driven projects, including evaluation, implementation, and driving organizational adoption.
• Experience collaborating with executive leadership and influencing decisions in matrixed organizations.
• Willingness and capability for extensive travel worldwide.
• Bachelor’s degree required; MBA preferred.

Core Skills and Competencies

• Excellent program and execution leadership capabilities.
• Strong commercial insight and business acumen.
• Advanced analytical and problem-solving skills.
• Exceptional communication and presentation proficiency at executive levels.
• Influencing and fostering accountability without direct authority.
• Proficiency in change management, stakeholder engagement, and driving user adoption.
• Comprehensive knowledge of AI technologies applied to business improvements.

Leadership Attributes

• Results-driven mindset focusing on consistent execution.
• Comfortable managing ambiguity in fast-paced environments.
• Builds trust via collaborative influence and reliable delivery.
• Exhibits strong ownership and sound business judgment.
• Works effectively across organizational structures to achieve enterprise-wide goals.

Company Culture and Values

SharkNinja fosters an innovative and ambitious culture, aiming to push boundaries and achieve extraordinary outcomes. Diversity, equity, and inclusion are foundational, supporting all employees to bring their authentic selves while having opportunities for advancement.

Benefits

The company offers competitive health coverage, retirement benefits, paid leave, employee stock purchase plans, wellness initiatives, and product discounts. Continuous personal and professional development is supported through impactful learning programs featuring influential speakers.

Equal Opportunity

SharkNinja is an equal opportunity employer, prohibiting discrimination based on legally protected characteristics and providing reasonable accommodations for applicants with disabilities upon request.