Senior Director of Growth Marketing

About Jasper

Jasper is a premier AI-driven marketing platform empowering some of the world's most innovative enterprises to enhance their marketing processes through improved brand consistency, operational efficiency, and personalized scale. Established in 2021 and operating remotely across the US, France, and Australia, Jasper has earned recognition as one of the "Top 15 Most Innovative AI Companies of 2024" by Fast Company and serves nearly 20% of the Fortune 500 including clients like Prudential, Ulta Beauty, and Wayfair.

Role Overview

Jasper seeks a strategic and analytically minded Senior Director of Growth Marketing to architect and expand its enterprise growth operations. Reporting directly to the Chief Marketing Officer, this leader will manage a comprehensive growth marketing team covering fields such as performance, lifecycle, account-based, and organic growth marketing—integrating efforts to boost Jasper’s enterprise and account-driven growth alongside Sales, fostering predictable pipeline and revenue growth.

Key Responsibilities

• Develop and execute an integrated enterprise growth strategy involving paid media, lifecycle campaigns, organic search channels (SEO, GEO, AEO), field marketing, and account-based marketing to build a unified, AI-enhanced growth engine.
• Lead enterprise marketing programs including executive engagement events, customer initiatives, digital campaigns, and cohesive sales-driven strategies that facilitate relationship building and pipeline acceleration.
• Collaborate deeply with Sales leadership to target key accounts, craft account-specific marketing programs, allocate investments wisely, and drive consistent pipeline creation and expansion.
• Leverage data analytics to monitor funnel metrics, uncover growth prospects, optimize marketing spend, and enhance conversion rates across the customer journey, including establishing forecasting and reporting frameworks.
• Work jointly with Go-to-Market Operations and Data Science teams to refine growth systems such as lead/account scoring, routing, attribution, and prioritization, ensuring alignment between Sales and Marketing on high-value prospects.
• Build and manage a multidisciplinary marketing team while fostering a culture of experimentation, accountability, and continuous improvement, providing mentorship and leadership development.

Qualifications and Experience

• Over 10 years of leadership in B2B SaaS growth or revenue marketing, with proven experience supporting enterprise sales strategies.
• Demonstrated success in building sales pipeline through integrated digital, lifecycle, account-based, and field marketing campaigns.
• Expertise in performance marketing, paid acquisition, website optimization, conversion rate optimization, and contemporary growth marketing techniques.
• Strong collaboration experience with Sales leadership on target account strategy, forecasting, and revenue goal planning.
• Analytically strong, with the ability to interpret data to identify problems, prioritize investments, and enhance funnel performance.
• Experience scaling and coaching high-performing marketing teams, with a hands-on management style.
• Strategic thinker who is also comfortable engaging directly in campaign execution.
• Keen interest in AI technologies and their application to innovate marketing functions through automation and data-driven insights.
• Excellent communicator with executive-level presence, capable of influencing multiple stakeholder teams including marketing, sales, customer success, and executives.

Why Work at Jasper

• Opportunity to shape how AI transforms enterprise marketing adoption and scale.
• Leadership over a critical growth function within a fast-growing AI company.
• Work with a dynamic and diverse team that prizes speed, curiosity, creativity, and measurable outcomes.
• Play a central role in the future evolution of marketing at a top AI enterprise.

Compensation and Benefits

The base salary range for this position is from 224000 to 280000 USD annually, subject to experience, skills, and qualifications.

• Comprehensive health, dental, and vision insurance available from the first day for employees and their families.
• 401(k) retirement plan with company matching up to 2%.
• Equity participation in the company.
• Flexible paid time off and an annual FlexExperience budget of $900 to optimize personal time off.
• Annual FlexWellness budget of $1800 to support personal health objectives.
• Generous home office setup allowance.
• Annual $1500 learning and development stipend.
• 16 weeks of paid parental leave.

Diversity and Inclusion

Jasper is committed to fostering a diverse workforce reflective of all backgrounds and experiences, recognizing that this diversity enhances innovation and improves product offerings. Equal opportunity employment policies prohibit discrimination based on numerous protected characteristics including race, sex, gender identity, age, disability, veteran status, and more.