Partner Lead, Influencer Marketing Agencies

About The Role

This position entails leading strategic and commercial relationships with top influencer marketing agencies worldwide, especially within Global and US APCS markets. The role involves collaborating with cross-functional teams to advance partner enablement and sales effectiveness, leveraging Google's AI tools and APIs to enhance workflows and drive brand and creator media business growth on YouTube.

Responsibilities

• Manage and nurture global influencer marketing partnerships, overseeing Joint Business Plans (JBPs) and Quarterly Business Reviews (QBRs) to monitor technical adoption and return on investment.
• Coordinate between global agency teams and local/regional execution groups to translate overarching strategies into actionable plans.
• Develop and implement comprehensive strategies for partner onboarding, incentives, and certification to stimulate ecosystem expansion.
• Promote and support Google API adoption to streamline partner workflows and gather feedback to inform the product development roadmap.
• Identify and capitalize on opportunities for multi-market upselling, and empower partners through scaled training and marketing initiatives.

Qualifications

• Bachelor's degree or equivalent practical experience is mandatory.
• Minimum of 8 years’ experience in digital advertising, consultative sales, business development, or digital marketing; alternatively, 6 years with an advanced degree.
• Relevant experience collaborating with advertisers, agencies, or clients.
• Willingness and ability to travel as needed for client engagements and training sessions.
• Preferred expertise includes strong operational skills in navigating complex organizations, in-depth knowledge of the influencer marketing lifecycle and creator technology integration, consultative problem-solving capabilities balancing C-suite relationships and technical troubleshooting, and comfort discussing technical aspects like API infrastructure, data management, and AI-enabled SaaS models.

Additional Information

Candidates may select their preferred work location from options including New York, USA, or London, UK. The position sits within Google’s Large Customer Sales teams, focused on strategic partnerships with industry leaders, offering competitive compensation that factors job-related skills, experience, and education.

Compensation: US-based salary range is $138,000 to $200,000 annually, plus a 60% bonus target, equity, and additional benefits.

Equal Opportunity Employer Statement

Google is committed to equal employment opportunity and affirmative action, with policies against discrimination on the basis of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or criminal history, consistent with legal requirements. Accommodations can be provided upon request.