Online Marketing Assistant (SEO, AI & CRM)

About KLEBER GROUP

KLEBER GROUP is a distinguished consultancy with over 30 years of expertise in tourism development, investment, marketing, and communication. We collaborate with prominent public and private clients to advance global destinations and promote sustainable growth. Our portfolio includes sectors such as travel, luxury, lifestyle, real estate, and sustainability. We create comprehensive 360° strategies by blending seasoned knowledge with innovative ideas, covering areas like economic development, brand positioning, marketing, communication, and training to help clients stay competitive on an international level.

Role Responsibilities

• Enhance the company's online presence by optimizing search engine ranking, especially on Google.
• Assist in improving visibility on AI-driven search and discovery tools through AI SEO strategies.
• Apply SEO best practices to digital platforms including the corporate website (preferably WordPress), LinkedIn, Meta, YouTube, and other social media.
• Plan, execute, and analyze campaigns on LinkedIn and Meta Ads, focusing on campaign creation and return on investment evaluation.
• Manage and upkeep the company’s CRM database, support CRM migration efforts, ensure data integrity, and assist internal teams with newsletter creation and distribution.
• Support the Corporate Communications team in various digital marketing and communication tasks.
• Contribute to corporate and client project work on a project-by-project basis.

Candidate Profile

• Background in Digital Marketing, Public Relations, SEO, Social Media, Journalism, or related disciplines.
• Practical experience handling corporate websites, implementing SEO optimizations, with preference for WordPress knowledge.
• Strong grasp of SEO fundamentals and enthusiasm for AI-powered search optimization.
• Proven experience managing social media platforms, understanding algorithms, analytics, and optimizing content on LinkedIn, Meta, YouTube, etc.
• Skill in planning and analyzing LinkedIn and Meta advertising campaigns is beneficial.
• Experience with CRM management, newsletter tools like Mailchimp or MyConvento, including database handling and email marketing; experience with CRM system migration is a plus.
• Proficiency in Microsoft Office products is essential.
• Familiarity with Canva, Microsoft Teams, and other digital collaboration platforms.
• Strong written communication, organizational abilities, and a creative, proactive, hands-on approach to work.
• Structured, dependable, and capable of handling multiple projects and priorities concurrently.
• Keen interest in tourism, travel, lifestyle, or luxury sectors.
• Team-oriented, open to constructive feedback, and eager to contribute innovative ideas.
• Fluent English with excellent writing and editing skills.
• Excellent command of the German language; additional language skills are advantageous.
• Situated in Frankfurt or nearby, with availability to work on-site at least two days weekly.

Employment Details and Benefits

• Part-time position with a 20-hour workweek.
• Work from the Frankfurt office, requiring presence at least two days per week.
• Opportunities for hands-on training and close mentorship.
• Dynamic, creative, and international working environment.
• Real potential for career growth within the team.
• Competitive salary commensurate with experience.
• Modern office amenities including snacks, beverages, and supportive team culture.