Marketing Manager - GrabFood Singapore

About Grab

Grab is Southeast Asia's premier superapp offering services ranging from food delivery to financial management and transportation solutions. We are driven by a purpose to empower Southeast Asia economically, combining technology and AI with values like heart, hunger, honour, and humility.

Role Overview

As the Marketing Manager for GrabFood in Singapore, you will lead the overall marketing strategy and launch plans for our food delivery and omni-commerce segments. Reporting to the Marketing Head of Deliveries, you will design the marketing roadmap, allocate budget, and spearhead campaigns that enhance usage, engagement, and brand loyalty. You will head a team of marketers to turn business priorities into impactful strategies.

Key Growth Areas

• Omni-Commerce: Drive growth for Grab Dine Out to make it Singapore's leading platform for dining discovery, reservations, and deals.
• Food Authority: Develop Grab's food discovery as a trusted guide in Singapore, helping consumers confidently decide what and where to eat while giving merchants greater visibility.
• Deliveries Joint Business Partnerships (JBPs): Accelerate delivery orders through co-marketing alliances with top merchant brands using Grab Marketing Services for mutual growth.

Primary Responsibilities

• Convert priorities into comprehensive marketing strategies and plans, managing initiatives from concept through execution across food delivery and omni-commerce.
• Lead programs to strengthen Grab’s position as an authoritative food discovery platform, enhancing consumer trust and merchant credibility.
• Collaborate with department heads and account managers to uncover growth opportunities, tackle commercial challenges, and craft impactful marketing efforts.
• Coordinate across Product, Marketplace, PR, Creative, and Operations teams to deliver cohesive campaigns on time and on target.
• Provide leadership, mentorship, and strategic guidance to a squad of marketers, promoting ownership, experimentation, and ongoing improvement.

Required Qualifications

• Minimum 7 years' experience leading marketing strategies end-to-end in marketplaces, e-commerce, technology platforms, consumer apps, agencies, or brand/commercial roles.
• Proven ability to manage complex cross-team programs, align diverse stakeholders, and navigate ambiguous situations effectively.
• Experience working directly with P&L or commercial stakeholders leveraging data to drive growth and business decisions.
• Skilled in managing multi-channel marketing campaigns including OOH, social media, CRM, digital advertising, and in-app promotions with measurable outcomes.
• At least 2 years of direct team management experience, including strategy setting, accountability enforcement, and coaching to enhance performance.

Additional Information

• Work fully onsite at Grab's One-North office, Singapore.
• Grab offers a range of benefits including Term Life Insurance, comprehensive Medical Insurance, customizable benefits through GrabFlex, Parental and Birthday leave, volunteering leave, mental health support via the Grabber Assistance Programme, and flexible work arrangements like differentiated hours.
• Grab is an equal opportunity employer committed to an inclusive, diverse workplace respecting all personal attributes and backgrounds.