International Market & Consumer Insights Manager
Singapore · Full Time
Be the first to apply
- Experience
- 6+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 3 weeks ago
- Work mode
- In office
- Education
- Bachelor’s Degree
- Eligibility
- Professionals with at least 6 years of relevant experience and a bachelor’s degree in a related field can apply. The role suits candidates with strong analytics, consumer insights, and cross-functional leadership experience.
- Resume
- Required to apply
Where you'll work
Job description
About Domino’s
Domino’s Pizza has grown from a single shop in Ypsilanti, Michigan, founded in 1960, into a globally recognized brand known for transparency, accountability, and a strong focus on great food. The company is also a leader in digital ordering, with a major share of U.S. sales now coming through online channels. Domino’s supports local ownership, and many of its franchise leaders began their careers as delivery drivers or pizza makers. If you want to contribute to a fast-moving, technology-driven global business, this role may be a strong fit.
Role Overview
The International Market & Consumer Insights function works with Master Franchisee organizations and Domino’s Pizza International teams to convert data and customer understanding into a competitive edge across more than 90 international markets. As the Manager, you will lead consulting work around strategic consumer research, market opportunity analysis, and analytics-driven insights for both internal teams and external stakeholders. You will also help create scalable tools, frameworks, and best practices to strengthen insight capabilities across the system.
What You’ll Do
- Promote the use of research, analytics, and consumer insights across international markets to support sales and share growth.
- Strengthen Master Franchisee teams’ ability to make disciplined decisions using market share analysis, opportunity sizing, segmentation, brand tracking, concept testing, and TURF studies.
- Improve customer feedback tracking, including Voice of the Customer practices, and help standardize them globally.
- Own the ongoing tracking of market share in international markets and refresh country- and region-level market potential analysis.
- Work with senior leaders and cross-functional teams to identify and execute growth strategies across Delivery, Carryout, Aggregators, and Dine-In.
- Upgrade market research dashboards and use AI where relevant to improve access to insights and decision-making.
- Build platforms, partnerships, and scalable approaches that expand consumer research usage and insight adoption, including automation and AI-based solutions where appropriate.
- Collaborate with U.S. and leading Master Franchisee teams to improve data structures that support scalable market analytics.
- Partner with business consulting, marketing, technology, supply chain, operations, and development teams to assess performance, surface opportunities, and set priorities.
- Create and refine consumer research and market insight frameworks, guidelines, and methods for customer-focused strategy across markets.
- Turn learnings from U.S. and international markets into reusable playbooks and guidance.
- Maintain tools and resources that support consistent execution across channels.
- Lead knowledge-sharing sessions and forums that speed up adoption across Domino’s Pizza International and international markets.
- Support best-practice sharing across markets and help shape the agenda for global topical councils.
- Advise Master Franchisee organizations on how to build and scale internal analytics and insights teams.
- Independently manage projects with a proactive, solution-oriented approach.
- Work closely with marketing teams in Domino’s Pizza International and Master Franchisee organizations to convert insights into strategic recommendations.
- Develop trusted working relationships with analytics, data, and research leaders, as well as regional insights agencies when needed.
- Maintain strong partnerships with external research firms, consulting firms, and data providers.
What You Bring
- A bachelor’s degree in Market Research, Statistics, Analytics, Data Science, Finance, Economics, Mathematics, Business Administration, Marketing, or a closely related field.
- At least 6 years of experience in an analytics and insights consulting firm, consumer research agency, consumer analytics role, or strategy/insights function in a fast-growing food service or packaged goods business.
- A strong history of driving change through market and consumer insights in collaborative, fast-paced environments.
- Sharp strategic thinking and business judgment, with the ability to turn insights into practical actions.
- Strong spoken, written, and presentation skills across different levels and functions.
- A results-focused approach with the ability to prioritize work that creates measurable impact.
- Ownership, initiative, and comfort working through ambiguity with a pragmatic, learning-oriented mindset.
- Solid project management capability and strong attention to detail.
- The ability to succeed in a complex, collaborative, cross-functional environment.
- Strong leadership and influencing skills, especially with senior stakeholders and franchise partners.
- SQL, advanced analytics, business intelligence, or data science experience is an advantage.
- Experience working across multiple geographies and regions.
Additional Information
This position is based in Singapore and is a full-time onsite role. No salary, bonus, or vacancy count was specified in the source information.