Head of Marketing

About Pagos Consultants

We are collaborating with a prominent financial technology platform that is revolutionizing how contemporary businesses handle spending, financial operations, and corporate payments. Serving a diverse clientele ranging from high-growth startups to mid-market and enterprise-level companies, the platform integrates intelligent financial software with modern payment infrastructure to enhance finance team efficiency.

Backed by top global investors and undergoing substantial growth, the company is investing heavily across its product offerings, go-to-market strategies, and brand presence as it solidifies its market leadership.

Role Overview

We seek a seasoned Head of Marketing to spearhead and expand a high-achieving global marketing team. Reporting directly to executive leadership, this role encompasses ownership of overall marketing strategy including branding, demand generation, product marketing, communications, customer marketing, and growth initiatives.

Key Responsibilities

• Design and implement the comprehensive global marketing strategy aligned with business growth objectives.
• Lead and nurture a diverse marketing team covering areas such as demand generation, product marketing, brand development, content creation, communications, lifecycle and customer marketing, events, and marketing operations.
• Collaborate intimately with Sales, Product, Engineering, Finance, and Customer Success teams to drive integrated go-to-market plans for new products and market expansion.
• Oversee demand generation strategies targeting enterprise, mid-market, and SMB segments, optimizing marketing efficiency and pipeline development.
• Develop a distinctive, category-defining brand that enhances market visibility and executive positioning.
• Create differentiated product positioning, messaging, competitive analysis, and product launch strategies.
• Expand account-based marketing programs aimed at strategic enterprise customers.
• Manage digital marketing, SEO, paid acquisition, content marketing, social media, partnerships, and field marketing efforts.
• Establish customer advocacy initiatives that boost retention, expansion, referrals, and community engagement.
• Implement marketing analytics frameworks to evaluate pipeline contribution, customer acquisition cost, lifetime value, conversion rates, attribution, and ROI.
• Oversee substantial marketing budgets, optimizing allocation across channels.
• Recruit, mentor, and develop senior marketing leaders while promoting a high-performance, data-driven culture.
• Partner with executive leadership on company strategy, investor communications, and long-term growth plans.

Candidate Profile

• Minimum of 10 years progressive B2B marketing experience, including senior leadership roles.
• Proven track record leading marketing teams in high-growth SaaS, fintech, payments, or financial services environments.
• Experience scaling marketing functions through rapid organizational growth phases.
• Robust expertise in both brand and performance marketing disciplines.
• Deep knowledge of demand generation, product marketing, positioning, lifecycle marketing, and integrated go-to-market strategies.
• Strong collaboration experience with enterprise sales organizations.
• Comprehensive understanding of modern marketing technology stacks, CRM platforms, attribution, and automation tools.
• Excellent executive-level communication and storytelling skills.
• Data-driven decision-making capabilities combined with strong commercial insight.
• Demonstrated ability to attract, cultivate, and retain outstanding marketing talent.
• Bachelor’s degree mandatory; MBA preferred.

Preferred Qualifications

• Experience marketing financial software, payments, expense management, banking, or B2B fintech products.
• Experienced in engaging finance leadership such as CFOs, Controllers, FP&A teams, and procurement groups.
• Background working within venture-backed or publicly traded technology firms.
• Proven skill in managing global marketing teams.
• Familiarity with AI-driven marketing tools and advanced go-to-market technologies.

Why Join

• Lead marketing strategy for one of the fastest-expanding financial technology platforms.
• Significant executive-level responsibility with impactful influence on company trajectory.
• Opportunity to build and guide a world-class global marketing team.
• Attractive compensation package including base salary, performance bonus, and equity participation.
• Inclusive benefits covering healthcare, retirement plans, and flexible remote work arrangements.
• Engage in a collaborative, innovation-focused culture emphasizing customer impact and sustainable growth.