Founding Growth Role at Confido

About Confido

Confido is a pioneering AI-driven platform supporting modern Consumer Packaged Goods (CPG) companies. Over 200 brands including OLIPOP, Simple Mills, Dr. Squatch, and Tropicana rely on Confido to integrate finance, accounting, sales, and operations seamlessly under one system. Confido's technology powers automation in critical areas such as deductions and production planning while managing extensive transactional data and forecasting retail sales surpassing $1 billion.

The company is experiencing rapid expansion, growing fivefold annually and recently securing $15 million in Series A funding led by Footwork and Y Combinator. Based exclusively in New York City, Confido values team members who play an active role in shaping its product development, corporate culture, and trajectory.

Role Overview

Confido is on a mission to build an AI-native operating system designed specifically for brands in brick-and-mortar retail. The company currently offers two primary products: an accounting automation tool that processes over one million transactions annually and a forecasting tool to project retail sales accurately.

Key Responsibilities

• Conceptualize and implement creative marketing campaigns across diverse channels including social media, events, email, and content platforms.
• Create engaging educational content like newsletters, video tutorials, and detailed product updates tailored to Confido’s audience.
• Manage and improve Confido’s website to facilitate feature launches, optimize user engagement, and generate qualified leads.
• Leverage analytics to prioritize investment and growth strategies effectively.
• Collaborate with diverse internal teams to maintain consistent brand messaging.

Required Qualifications

• At least three years of experience in marketing or growth roles within early-stage startups, investment banking, consultancy, or investment sectors.
• Strong aptitude for producing creative content that addresses the needs of various buyer personas.
• Keen interest in understanding customer challenges and continuously improving solutions.
• Data-driven mindset with the ability to adapt strategies based on market feedback.
• Availability to work full-time onsite at the New York City headquarters five days per week.

Additional Role Insights

• Candidates seeking a passive or less demanding role may find this position unsuitable due to the fast-paced and dynamic startup environment requiring hands-on execution.
• This role demands a balance of strategic insight and active implementation, not solely planning.

Compensation and Benefits

• Annual base salary ranging from $150,000 to $190,000.
• Equity ownership between 0.1% and 0.2% to partake in the company’s growth.
• Paid relocation assistance for candidates moving to New York City.
• Comprehensive healthcare coverage fully paid by the employer, including dental and vision plans.
• Generous parental leave of 12 weeks fully paid.
• Unlimited paid time off with routinely observed four-day holiday weekends.
• Access to a 401(k) plan through Vestwell.
• Complete workstation setup provided at onboarding with an additional $200 materials stipend.
• Regular team events including catered Friday lunches, team dinners, plus unlimited coffee and snacks featuring Confido’s own brands.

Equal Employment Opportunity

Confido is committed to providing equal employment opportunities and maintaining a workplace free of discrimination or harassment based on race, color, religion, age, sex, national origin, disability, genetic information, veteran status, sexual orientation, gender identity, or any other legally protected attributes.