Director of Sales – Four-Star Spa Hotel

About the Role

A well-established, four-star spa hotel located conveniently near Dublin is seeking a commercially astute Director of Sales. This role entails full accountability for the hotel's revenue strategies across diverse segments including corporate, leisure, weddings, and events. This position offers significant autonomy and the chance to shape the commercial direction of a busy hospitality property. The candidate will work with an experienced operations team but will have the independence to devise and implement their own sales plans.

Key Responsibilities

• Lead the development and execution of an active sales strategy encompassing rooms, leisure facilities, weddings, meetings, and events.
• Expand and strengthen key corporate client accounts, local business connections, and agency partnerships.
• Engage directly with clients through sales calls, site visits, networking, and participation in trade events.
• Collaborate closely with the Meetings & Events team to convert inquiries effectively and enhance the profitability of events.
• Contribute to shaping the marketing strategy while ensuring cohesive brand messaging across digital platforms, social media, and email campaigns.
• Work alongside the Revenue Manager and General Manager on forecasting, pricing strategies, and overarching commercial plans.
• Continuously monitor competitor activities, market trends, and online reputation to maintain a competitive edge.

Qualifications and Experience

• At least 2 to 3 years of experience in hotel sales or sales and marketing management.
• Proven success in meeting revenue goals and acquiring new business.
• Comprehensive understanding of the corporate, leisure, and events markets within the hospitality sector.
• Excellent communication and negotiation skills, with a strong ability to form and maintain relationships.
• Good awareness of digital marketing principles and tools.
• Self-motivated and proactive with a willingness to take leadership in the role.

Benefits and Perks

• Competitive salary package.
• Strategic commercial role offering genuine influence over business direction.
• Discounted stays available for you, your family, and friends at hotels across Ireland, the UK, and Europe.
• Structured opportunities for learning, development, and career growth.
• Access to an Employee Assistance Programme, recognition rewards, and long-service awards.
• Employment at a highly regarded, multi-award-winning organisation recognised as a Great Place to Work and one of Europe’s best large workplaces.