Business Product Manager (Marketing Technology) - Regional Marketing Solutions, Regional Brand & Growth Marketing

About the Role and Team

The Regional Marketing Solutions team spearheads the online marketing strategies and growth for brands and sellers using various media channels across Shopee's markets in Southeast Asia, Taiwan, and Brazil. This role demands in-depth understanding of digital media, performance marketing, and the paid-owned-earned media framework to propel product innovation and commercial expansion.

As a Business Product Manager, you will be responsible for enhancing and developing features within the Marketing Solutions product suite to accelerate seller adoption, boost seller spending, and enhance user experience. Collaboration with regional and local cross-functional teams including Product, Marketing, Business Development, and Operations is a crucial aspect of this position.

Key Responsibilities

• Create and implement product features aimed at driving significant growth across Shopee Marketing Solutions offerings.
• Analyze business needs and prioritize feature development pipelines accordingly.
• Perform competitive market research to gain insights on similar products from competitors or other technology platforms.
• Manage the entire product lifecycle, from initial feature design and alignment to user acceptance testing and deployment.
• Assess relevant partner products for potential integration or expansion of Shopee’s own product line.
• Develop educational materials and lead training sessions for stakeholders and end-users on new product features.
• Provide troubleshooting assistance and technical support for product users and stakeholders as needed.
• Collaborate closely with product and commercial teams to identify growth opportunities and devise innovative solutions.

Qualifications and Requirements

• A bachelor's degree in Business Management, Marketing, Product Management, or related discipline.
• At least one year of experience in marketing or product development roles; recent graduates are encouraged to apply.
• Strong project management capabilities with excellent organization and attention to detail; able to handle multiple tasks simultaneously in a fast-paced environment.
• Demonstrated ownership attitude, self-driven with proactive problem-solving skills.
• Analytical thinker with the ability to utilize data for informed decision-making.
• Effective verbal and written communication skills, coupled with strong stakeholder management abilities.
• Knowledge of Python or R programming is advantageous for automating workflows and managing bulk API calls efficiently.