Vice President of Partnerships, EMEA

About Cresta

Cresta transforms customer experiences by leveraging AI to convert interactions into a competitive advantage. Their integrated AI platform merges conversational AI, real-time agent support, and comprehensive conversation insights to enhance revenue and efficiency across multiple channels. Cresta is trusted by leading global enterprises such as United Airlines, Cox Communications, and Marriott to deliver exceptional customer engagement. Founded at Stanford's AI Lab, Cresta boasts over $270 million in funding from prominent investors like a16z, Greylock, and Sequoia. The company’s CEO, Ping Wu, previously led Google’s Contact Center AI and Vertex AI platforms, steering Cresta’s vision toward the future of AI-driven customer interaction.

Role Overview

As the Vice President of Partnerships for the EMEA region, based in the UK, you will lead the design and implementation of Cresta’s partnership strategies. This senior individual contributor role focuses on establishing, negotiating, and finalizing strategic partner agreements that will boost customer acquisition, expand the enterprise reach, and increase revenue through partner-driven reselling and joint sales initiatives.

Key Responsibilities

• Develop and implement the partner strategy tailored to the EMEA market aligned with Cresta’s global and regional sales plans.
• Identify and prioritize valuable strategic alliances across system integrators, resellers, BPOs, and complementary tech partners.
• Create compelling partner value propositions, commercial models, and scalable engagement frameworks suitable for the region.
• Drive partner-originated and influenced revenue pipelines and collaborate closely with sales teams to integrate partners into sales cycles.
• Provide support to partners for positioning and selling Cresta’s solutions, developing joint value messaging and customer cases.
• Lead complex high-stake partnership discussions, including contract negotiations, from start to finish.
• Explore new market entry and go-to-market opportunities through partnerships within diverse EMEA territories.
• Manage executive partnerships and maintain strong relationships with strategic partners.
• Collaborate with product, engineering, marketing, and customer success teams to reflect partner feedback, execute joint marketing initiatives, and ensure successful deployment and customer satisfaction.
• Represent Cresta as a senior partnerships leader at industry events and with customers across the EMEA region, keeping abreast of market dynamics and competitor activity.
• Provide strategic insights and input on regional growth to global leadership.

Candidate Profile

• Minimum of 15 years experience in partnerships, business development, alliances, or enterprise sales within SaaS, AI, or enterprise software sectors.
• Proven success in independently sourcing, structuring, and closing revenue-generating strategic partnerships.
• Experience operating autonomously in senior roles within fast-growing or early-stage companies.
• Solid knowledge of partner-driven sales models, including system integrators, reseller frameworks, and co-selling strategies.
• Ability to engage effectively with C-level executives at partner organizations.
• Strategic mindset with a talent for adapting market insights into actionable partnership plans.
• Highly proactive, hands-on, and resilient working in dynamic, ambiguous environments.
• Deep understanding of the cultural and business landscapes across EMEA, with preferred regional experience.
• A readiness to be hands-on and take accountability to achieve results without direct team management.

Benefits and Compensation

• Access to a range of healthcare plans designed to fit different life stages.
• Flexible holiday policies fostering work-life balance.
• Paid parental leave to support employee families.

The compensation package includes a competitive base salary, performance-based incentives, equity options, and other benefits. Specific salary levels are influenced by the candidate’s experience, skills, location, and local pay requirements. This position is based in London with a competitive compensation offer.

Additional Information

Please note, Cresta is vigilant about recruitment scams. Official communication will only be sent from the @cresta.ai domain. Candidates should be cautious and verify any outreach claiming to be from Cresta that originates from other sources.