Vice President of Sales | Direct-to-Consumer (DTC), Retail & Global Growth

About Oliveda and Role Overview

Oliveda International Inc. is at the forefront of the rapidly expanding waterless beauty sector, pioneering a revolutionary approach to skincare by substituting up to 70% industrial water in formulas with potent antioxidants derived from 3,000-year-old olive tree science. The company is committed to creating highly effective skincare products with a strong sustainability focus through its Tree-to-Beauty philosophy.

The Vice President of Sales will be a critical figure in advancing Oliveda’s mission to reshape the beauty industry. This high-level executive role demands a strategic and hands-on leader to spearhead global commercial expansion across Direct-to-Consumer (DTC), eCommerce, retail, and international markets, positioning Oliveda as the leading global brand in Waterless Beauty.

Key Responsibilities

• Devise and implement comprehensive global sales strategies aligned with DTC, retail, and international growth.
• Take full ownership of revenue outcomes, driving commercial initiatives and meeting sales targets.
• Develop sales forecasts, KPIs, and performance tracking dashboards to guide informed decisions.
• Identify and capitalize on new growth avenues and market share expansion.
• Collaborate with executive leadership to integrate sales strategy with overall business goals.
• Lead and optimize DTC channels focusing on customer acquisition, conversion, retention, and lifetime value enhancement.
• Partner with marketing to maximize digital performance, utilizing consumer insights and analytics.
• Enhance customer loyalty and community engagement through targeted strategies.
• Recruit, mentor, and cultivate high-performance sales teams fostering a culture of accountability and continuous improvement.
• Establish scalable sales processes to support accelerated expansion.
• Formulate balanced approaches to growth between DTC and retail while identifying and securing strategic partnerships.
• Support the brand's international footprint development across multiple territories including the US, Canada, and Europe.
• Serve as a global representative and ambassador of Oliveda’s values and Waterless Beauty vision.

Required Experience and Candidate Profile

• Minimum of 10 years in senior sales leadership roles within beauty, skincare, wellness, luxury, or premium consumer brands.
• Proven track record of scaling DTC businesses and significantly increasing revenue.
• Strong expertise in sales strategy, commercial management, and revenue accountability.
• Deep understanding of eCommerce, CRM, customer behavior, and growth marketing tactics.
• Experience in managing multi-regional sales teams and building effective organizations.
• Ability to develop scalable sales frameworks suitable for high-growth enterprises.
• Excellent executive-level communication and leadership capabilities.

Candidates ideally combine a strategic mindset with operational excellence, are passionate about sustainability and innovation, and are eager to contribute to establishing a global category leadership position.

Work Conditions and Benefits

This full-time, on-site position is based in Culver City, California, requiring approximately 40 hours per week with some weekend availability and international travel. The role offers a base annual salary between $225,000 and $275,000, commensurate with experience, plus performance-based bonuses aligned with company goals.

• Comprehensive medical, dental, vision, life, and health insurance coverage.
• 401(k) retirement plan.
• Monthly $250 allowance for Oliveda products plus a 50% discount on all products.

Join Oliveda to play a pivotal role in the global Waterless Beauty movement and help shape the future of sustainable skincare.