Vice President of Business Development

Overview

Bedrock Markets is a specialized marketing company solely focused on the HVAC industry, delivering measurable digital and traditional marketing services with a legacy of over 20 years in this sector. This role is a unique leadership opportunity as the first Vice President of Business Development, integral in scaling the company through direct sales leadership and establishing a national outbound sales engine.

Key Responsibilities

• Proactively prospect and develop a pipeline of HVAC business owners nationwide through cold outreach, follow-up on referrals, and direct engagement.
• Lead sales presentations and discovery calls, skillfully handling objections and negotiations to secure signed contracts remotely via Zoom.
• Build and nurture ongoing relationships with clients, emphasizing trust and long-term retention.
• Collaborate closely with the founder to refine sales scripts, pitches, and processes, essentially creating the sales playbook for the company’s future growth.
• Act as the standard bearer for the sales team, setting benchmarks for performance and collaboration with marketing and fulfillment teams.

Candidate Profile

• Proven track record as a hunter and closer with verifiable sales results, ideally in marketing, media, or service sales to trade industries such as HVAC, plumbing, electrical, or roofing.
• Strong experience selling to business owners and operators who are directly responsible for purchasing decisions.
• Exceptional persistence in follow-up activities and maintaining an organized sales pipeline with accurate forecasting.
• Excellent team player who respects and partners effectively with fulfillment and marketing departments.
• Reliable and trustworthy with consistent follow-through on commitments and transparent client communications.

Company Culture and Values

• Client responsiveness and rapid follow-up are foundational, ensuring no unanswered queries.
• Long-term client relationships built on consistent service delivery and honesty.
• Accountability and transparency in communicating both successes and challenges early.
• Creative and customized service approach, listening carefully to client needs beyond standard solutions.
• Loyalty within the team, fostering mutual support and ownership of responsibilities.
• A focus on teamwork with a collaborative environment where the sales leader will integrate with a seasoned, experienced team.

Compensation & Growth Opportunities

Competitive remuneration tailored to the candidate’s experience and demonstrated impact. As the company’s first sales leader, there is substantial potential to grow the sales division and influence corporate strategy.

Additional Information

This position requires a hunter mentality; no hand-holding or inbound lead guarantees. The role is fully remote, with a Zoom-first sales strategy. Candidates should be prepared to build their own pipeline supported by a national database and marketing engine. This is a highly visible leadership role working directly with the founder.