Vice President, Global Growth and Marketing

Overview

This executive leadership position oversees the creation and operation of Manifest Global's core commercial growth platform. The role integrates strategy, product, brand, sales, partnerships, AI, and marketing to catalyze organizational performance globally. Collaborating closely with the CEO, COO, and business heads, the Vice President will guide growth direction, competitive strategy, investments, portfolio development, and value generation through Marketing and Growth.

Key Responsibilities

• Design and implement an integrated global Growth and Marketing operating system aligned across the Manifest portfolio.
• Establish shared governance, standards, commercial metrics, and operational processes to unify marketing and sales functions across all business units.
• Create a seamless commercial engine connecting brand, product marketing, demand generation, content, events, partnerships, marketing operations, and sales enablement.
• Drive collaboration among brands to leverage ecosystem storytelling, cross-selling, shared positioning, and portfolio synergies.
• Develop advanced commercial intelligence capabilities for rigorous business performance analysis akin to financial metrics.
• Lead AI-driven transformation, embedding advanced technologies across R&D, customer insights, creative development, campaign execution, analytics, and automation to enhance speed and quality.
• Build a world-class leadership team, fostering clarity, accountability, high standards, and an empowering environment for marketing professionals.
• Act as an executive leader influencing company strategy, portfolio planning, product direction, investment choices, organizational design, and acquisition integration.
• Ensure marketing efforts measurably contribute to revenue growth, customer acquisition and retention, brand equity, marketing ROI, EBITDA, and enterprise value.

Success Milestones

• Establish a unified Growth and Marketing organization within the first 12 months, rolling out common operations, commercial frameworks, and AI integration.
• Gain recognition of Growth and Marketing as a strategic commercial partner by all business leaders and enhance decision-making through customer and market insights.
• Over time, position Growth and Marketing as a key competitive differentiator with global brand recognition and shared capabilities that drive portfolio-wide profitable growth.

Candidate Profile

• Seasoned business leader with strong commercial acumen and system-thinking capability, balancing strategic vision and hands-on execution.
• Proven experience building and scaling global marketing or growth teams within technology, SaaS, platform, or multi-brand environments.
• Expertise in both B2B enterprise sales cycles and B2C consumer behavior with a demonstrated ability to build and manage global brands.
• Deep understanding and practical implementation of AI technologies within commercial functions to enhance performance.
• Exceptional leadership skills, capable of developing future leaders and navigating ambiguity while raising organizational standards.
• Experience partnering with high-level executive teams including COOs and Boards to influence company strategy and operations.

Additional Information

Manifest Global is an established organization operating across more than 50 countries with $80 million raised from top investors. This role reports on-site in Singapore and offers the unique chance to build a global growth organization from inception, shaping the future of commercial marketing in the international education sector.