Social Media Manager

Role overview

This opening is being handled for a partner organization, which will manage the application review and all follow-up steps. The employer is seeking a Social Media Manager located in the United States.

In this role, you will define and execute how a global technology brand appears across social channels. The job brings together organic content planning, paid social delivery, and community interaction into one coordinated social strategy. You will oversee both owned and paid channels, while also running an employee advocacy initiative that expands brand visibility through internal team voices. The position calls for a blend of creative thinking, data-driven judgment, and strong operational control as you coordinate calendars, monitor campaign results, and handle requests from multiple internal partners.

You will also serve as the organization’s internal social media specialist, guiding teams in marketing, product, HR, and communications on current best practices and platform developments. Beyond day-to-day execution, the role has a strategic dimension focused on raising the company’s overall social media maturity. The work environment is fast-moving, collaborative, and centered on innovation, autonomy, and ongoing experimentation.

Key accountabilities

• Take ownership of the company’s organic presence on LinkedIn, X, Instagram, Facebook, and Threads, ensuring content is tailored to each platform and remains consistently strong in quality.
• Create, edit, schedule, and publish posts that support campaigns, product introductions, events, and broader brand priorities.
• Oversee community engagement by tracking conversations, replying to users, and escalating sensitive matters when required.
• Run paid social activity on LinkedIn and Meta, including audience targeting, testing, optimization, and budget management.
• Maintain a coordinated multi-channel content calendar while partnering with stakeholders in marketing, product, HR, and communications.
• Measure, analyze, and present social performance using analytics platforms, with correct attribution supported by UTMs and tracking setup.
• Act as the company’s in-house authority on social media, advising internal teams on strategy, platform changes, and effective practices.
• Lead the employee advocacy program, including onboarding participants, curating shareable content, and monitoring results.
• Increase employee participation in advocacy efforts through internal communication and enablement initiatives.
• Refine the social strategy continuously using performance data, product/platform updates, and emerging trends.

Requirements

The ideal candidate brings at least 7 years of B2B social media experience spanning organic social, paid campaigns, and employee advocacy. You should have a demonstrated record of managing brand accounts and advertising across major networks such as LinkedIn, X, Instagram, Facebook, and Threads.

Strong command of social analytics tools, Google Analytics, and UTM tracking is important, along with the ability to communicate findings clearly to stakeholders. Excellent writing ability is essential, including the flexibility to adjust voice and messaging for different audiences and channels.

Experience managing employee advocacy programs is required, and familiarity with tools such as Oktopost is strongly preferred. You should be comfortable serving as an internal advisor or subject-matter expert on social strategy.

Strong planning and coordination skills are needed to manage complex workflows involving multiple teams. Prior exposure to social support for large events or major campaigns is also expected. A highly analytical approach, curiosity, and a habit of staying current with platform changes and new formats are key. A bachelor’s degree in Marketing, Communications, Journalism, or an equivalent background is preferred.

Benefits

• Competitive base pay paired with performance-based compensation.
• Medical, dental, vision, and mental health coverage.
• Paid leave, holidays, and flexible work options.
• Volunteer time off and wellness-focused programs.
• Equity participation opportunities, where applicable.
• A remote-friendly culture built on trust, flexibility, and autonomy.
• Professional development support and ongoing learning opportunities.
• An inclusive, collaborative workplace with a strong focus on innovation and empowerment.

Additional information

Applications are reviewed through an AI-assisted matching workflow so that candidates can be assessed quickly, consistently, and fairly against the role’s core requirements. The system identifies the strongest matches, and that shortlist is then passed to the hiring company. Final hiring decisions, including interviews and assessments, are handled by the employer’s internal team.

Privacy and data processing

By submitting an application, you acknowledge that your personal data may be processed to evaluate your candidacy and shared with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws, including GDPR. You may request access, correction, deletion, or objection to processing at any time.

AI tools may also support parts of the hiring process, including application review, resume analysis, response evaluation, and identification of possible inconsistencies or verification signals using the information provided. These tools assist the recruitment team but do not replace human judgment. Final hiring decisions are made by people. For more details on data handling, you may contact the hiring team.