Social & Communications Executive

About the Role

Since 1969, Sephora has been dedicated to empowerment and exploration through the transformative power of beauty. As a proud member of the LVMH group, Sephora stands as the globe's foremost beauty retailer, with rapid growth surpassing the market pace. Across Australia and New Zealand, Sephora operates 36 stores alongside a burgeoning online platform, supported by a head office in Sydney CBD. Joining the team means becoming part of a dynamic company with diverse roles and opportunities.

Responsibilities

• Manage Sephora's internal social media and content calendars to ensure timely allocation of booked placements, brand launches, and internal communications.
• Execute daily social media posts including crafting captions for Instagram and TikTok, while actively engaging by responding to comments and direct messages.
• Develop engaging social media assets using tools such as Canva, Capcut, and in-platform video editing.
• Collaborate closely with Senior Social & Communications Executives to support the Sephora Beauty Advisor Creator Club initiatives, managing briefings and content collection.
• Assist in planning and delivering PR events in coordination with senior team members.
• Coordinate product distribution and media outreach in partnership with the local PR agency.
• Prepare and present weekly and monthly social media performance reports for Marketing and Ecommerce teams.

Requirements

• Completed tertiary education, ideally in business, marketing, or communications.
• At least three years’ experience in social and content marketing within retail, e-commerce, or social media sectors, preferably in beauty, fashion, or lifestyle industries.
• Proficient in managing Instagram business accounts, Facebook Business Manager, and TikTok platforms.
• Familiarity with design and editing software including Canva, InDesign, Illustrator, and video editing tools.
• A strong passion for social media trends, influencer culture, and beauty industry developments.
• In-depth understanding of the social media landscape and influencer marketing.
• Experience in strategizing and executing social media campaigns aimed at brand awareness, channel expansion, and sales growth.
• Excellent verbal and written communication capabilities.
• Robust strategic thinking abilities.

Perks and Benefits

• Opportunities for professional growth within Australia, New Zealand, and across global luxury brands.
• Annual gifted products and up to 45% discounts in stores.
• Paid parental, birthday, and personal leave.
• Health and wellness benefits such as discounted gym memberships and 24/7 mental health support programs.
• Exciting incentive trips abroad as part of store recognition.
• Life insurance coverage.
• Access to a unique online learning platform.
• Engaging social events calendar.
• Fortnightly salary payments plus superannuation.

Work Environment and Culture

Sephora fosters an inclusive and equal opportunity workplace, embracing diversity and ensuring fair recruitment, hiring, training, and advancement practices. Employees are encouraged to express their creativity, grow professionally, and bring their authentic selves to work every day.