Senior Specialist, B2B Events & Experiential Marketing

Role Overview

An established client is looking for a highly organized and creative Senior Specialist to support B2B events and experiential marketing. This person will help plan and deliver high-impact marketing activations that strengthen relationships with brand marketers, agencies, and advertising decision-makers. Working as part of the B2B Marketing team, you will collaborate closely with Sales, Franchise Events, and Sponsorships to create client-facing events, hospitality moments, and premium experiences that support business growth.

Key Details

• Pay rate: $55 per hour.
• Work arrangement: Hybrid in New York City, with in-office attendance required on Tuesdays and Wednesdays.
• Target start date: Wednesday, June 17, 2026.
• This position was added to provide important operational support.
• Interview process: two rounds. The first is a one-on-one conversation with Sarah, followed by a panel interview with two other team members.
• Travel may not be immediate, but moderate domestic travel is expected in the future. Candidates must be open to traveling for onsite event execution.
• Assignment length: 6 months initially, with possible extension depending on performance results and budget approval.

Responsibilities

• Plan and execute tailored B2B customer events, including client immersion meetings, hospitality programs, and other owned events.
• Work with the Sales team to shape experiences around business objectives, priority accounts, and advertiser relationships.
• Spot event opportunities that can support client engagement, pipeline creation, and account expansion.
• Manage event logistics, vendors, and production to ensure smooth delivery across all experiences.
• Support communications before, during, and after events, including setup, onsite coordination, and follow-up reporting.
• Make sure every event reflects the brand’s identity and premium standards.
• Partner with design, communications, and sales teams to create branded assets such as invitations, signage, swag, and presentation materials.
• Contribute creative ideas that help design memorable, unexpected moments for guests.
• Assist with recaps, budget monitoring, and performance tracking to evaluate ROI and improve future programs.

Requirements

• At least 3 years of experience in event marketing, experiential marketing, partnerships, or client engagement, ideally in media, advertising, or entertainment.
• Strong project management ability, attention to detail, and a creative, practical problem-solving approach.
• Excellent organization and the ability to handle several projects at once in a fast-moving environment.
• Comfort working across teams, contributing ideas, and managing execution from planning through post-event wrap-up.
• Working knowledge of the advertising and media landscape, along with an interest in delivering standout brand and client experiences.
• Availability to travel for event support as needed, approximately 15% to 20%.
• Legal authorization to work in the United States is required.

Benefits

• Hourly employees may be eligible for a benefits package that includes medical, dental, 401(k), direct deposit, and commuter benefits.

About the Employer

The employer is a specialty staffing and executive search firm founded in 1990. It works across many functions and industries, using a consultative approach to match clients and candidates with tailored solutions. The organization emphasizes long-term relationships, trust, respect, and strong results.

Additional Information

• This role is intended to provide critical operational support.
• There is a possibility of future extension based on performance and budget approval.
• No immediate travel is required, but candidates should be prepared for domestic travel later on.