Senior Social Media Strategist

About the Role

Join a global leader in marketing and technology services working with some of the world's most iconic consumer brands. This position involves leading the social media strategy for a prestigious Beauty & Wellness brand, elevating its digital presence through innovative and culturally relevant content.

Key Responsibilities

• Develop and lead social-first strategies for a market-leading beauty brand.
• Convert insights derived from data and cultural trends into compelling creative briefs.
• Facilitate the progression of ideas from emerging TikTok trends to comprehensive global campaigns.
• Provide clear and confident strategic direction across all social initiatives.
• Manage always-on content alongside timely reactive social media campaigns.

Qualifications and Experience

• Minimum of 8 years' experience specializing in social media strategy with a strong focus on social and digital channels.
• Extensive knowledge of platforms including TikTok, Instagram, YouTube, and other emerging social media channels.
• Proven success in creating award-winning campaigns and content that have achieved measurable results.
• Experience operating at both brand and platform levels within agencies.
• Familiarity with working alongside creators and influencers is highly advantageous.
• Background in consumer brands, specifically in the beauty or wellness sectors, ideally with global brand exposure.
• An eagerness to leverage AI technologies to gain insights, identify patterns, and enhance strategic thinking.

Additional Information

This recruitment is managed by an exclusive agency partner. All applications will be personally reviewed; however, due to a high volume of interest, only candidates progressing in the process will be contacted.