Job description

About the Role

Supercell, known for creating immersive games enjoyed globally, is searching for a Senior Marketing Manager to lead marketing efforts across the EMEA region. This role focuses especially on the DACH markets and demands skilled campaign execution and strong cross-team collaboration.

Key Responsibilities

Manage all aspects of Supercell’s marketing campaigns, activations, and initiatives within EMEA.
Convert regional marketing strategies into detailed and effective go-to-market plans.
Drive campaign execution across digital, social, influencer, and partnership channels.
Oversee schedules, budgets, and project scopes to guarantee punctual and high-standard delivery.
Collaborate closely with local agencies, internal game teams, marketing strategists, and creative teams to ensure seamless execution.
Coordinate with external creators, agencies, and partners for integrated campaign delivery.
Supervise production for non-owned channels, events, and activations, ensuring consistency and accuracy.
Monitor and analyze campaign effectiveness and player engagement; communicate insights to stakeholders.
Constantly enhance execution quality by leveraging learnings and proposing improvements for future projects.

Candidate Profile

Proven experience running marketing campaigns in EMEA, especially DACH, France, and the UK, preferably within gaming, entertainment, or consumer brands.
Comprehensive knowledge of DACH media landscape, cultural nuances, and gamer behaviors.
Hands-on involvement with digital and social marketing, influencer collaborations, and creator partnerships.
Acquaintance with wider media platforms such as TV, CTV, audio, and outdoor advertising.
Solid project management skills, adept at handling complex timelines and budgets.
Experience working with international teams spread across different time zones.
Excellent communication abilities combined with meticulous attention to detail.
Flexible and proactive mindset suited to dynamic, fast-paced environments.

Preferred Qualifications

Background in working on live games or live service products.
Familiarity with Supercell’s portfolio or a passion for mobile and competitive gaming.
Demonstrated expertise managing campaigns across the wider EMEA region.

Work Location and Travel

This is a remote role based in Berlin, Germany. The position involves regular collaboration with colleagues in Helsinki and London and anticipates frequent travel to Helsinki and occasional international trips.

Success Milestones

Within the first few months, confidently execute campaigns aligned with global strategy while establishing strong inter-team relationships and ensuring smooth campaign delivery.
In 6 to 12 months, achieve measurable success reflected in enhanced awareness, engagement, and player growth, delivering campaigns that resonate locally and uphold consistent quality standards.

About Supercell

Supercell is a Helsinki-based game developer with additional offices around the world. Known for hit titles like Hay Day, Clash of Clans, Boom Beach, Clash Royale, and Brawl Stars, the company values independent, dedicated teams empowered to innovate and succeed. Supercell fosters a culture where job titles do not constrain impact and encourages learning from risks and failures.

Benefits and Relocation Support

Supercell prioritizes employee wellbeing, offering competitive compensation and a supportive work environment with resources tailored to success and enjoyment. Relocation assistance is available regardless of origin, including support for accompanying family members and pets to ensure a seamless transition.

Inclusivity and Recruitment Process

Supercell welcomes applications from all qualified individuals. Candidates are encouraged to apply even if they have doubts about meeting every qualification, and accommodations can be requested for recruitment procedures. Data protection policies govern applicant information retention, with consent requested for a five-year period to manage global hiring activities.

Senior Marketing Manager, EMEA