Senior Manager, Corporate Communications SEA

Role Purpose and Contribution

Lead the overall communications strategy for the Southeast Asia (SEA) business as a trusted advisor to senior management, shaping the organization’s reputation and enhancing internal cohesion. Drive impactful storytelling across platforms to position the business as a cluster leader.

Core Responsibilities

• Develop and implement a comprehensive internal communication approach aligned with business goals and culture.
• Oversee communications for major sports events, sponsorships, campaigns, product launches, quarterly updates, employee meetings, and HR and engagement initiatives.
• Maintain consistent, engaging messaging across all internal communication channels.
• Advise SVP General Manager and Senior Leadership Team on strategic communication, branding, and reputation management.
• Handle complex communication issues ensuring clarity and consistency.
• Contribute to Emerging Markets (EM) communication strategies and lead regional projects.
• Collaborate cross-functionally with leadership, brands, HR, and other key parties to align messaging.
• Create compelling business narratives reflecting strategy, values, and performance for internal and external stakeholders.
• Enhance leadership visibility through strategic messaging and content creation.
• Manage external corporate communications to boost brand and corporate profile.
• Build and leverage media relationships for PR, thought leadership, and reputation initiatives.
• Support corporate relations with governments, partners, and industry bodies ensuring message consistency.
• Lead crisis and issues communication preparedness and response with the EM Corporate Communications Director.
• Develop protocols to manage reputational risks and sensitive topics effectively.
• Ensure timely and transparent communications during impactful situations.

Key Interactions

• Senior leadership including SVP GM SEA and SEA SLT
• Emerging Markets Corporate Communications Team
• SEA Brands, HR, and Country Leadership
• Media, government agencies, partners, and industry associations

Required Skills and Expertise

• Strong strategic thinking and business insight
• Executive presence with excellent influencing skills
• Outstanding written and verbal communication capabilities
• Experienced in stakeholder management and senior advisory roles
• Proficient in crisis and reputational risk management
• Exceptional storytelling, messaging, and content development skills
• Ability to balance multiple priorities within a dynamic and matrixed organization

Qualifications and Experience

• Bachelor’s degree in Communications, Public Relations, Journalism, or related discipline
• 10–12 years progressive experience in corporate communications, public relations, or brand communications with minimum 5 years in management
• Proven track record advising senior leaders and managing high-level stakeholders
• Experience within multinational or matrixed firms preferred
• Knowledge of South East Asian cultures and social media dynamics advantageous
• Demonstrated success in crisis communications and reputational risk control

Diversity and Inclusion Statement

The organization celebrates diversity, promotes inclusiveness, and encourages individual expression while strictly prohibiting any harassment or discrimination. It is an equal opportunity employer committed to fairness and respect.