Senior Digital Marketing Manager

Role overview

This is a full-time remote opportunity for a senior digital marketer based in the United States. The role sits within a fast-scaling technology environment and is centered on building a stronger demand generation engine, improving performance measurement, and turning marketing data into better business decisions.

You will take ownership of several growth channels, working across strategy and execution for SEO, paid media, AI-driven search visibility, email marketing, and website conversion. The position calls for someone who can work independently, collaborate across teams, and present clear insights to leadership.

The hiring process and next steps are handled by a partner company on behalf of the employer.

Accountabilities

• Lead and refine the digital demand generation strategy across paid search, SEO, AI search visibility, email, and website performance.
• Design both technical and content-led SEO approaches while improving discoverability on AI-powered search tools and answer engines.
• Oversee paid media activity, including agency coordination, budget planning, campaign direction, and performance tuning.
• Run lifecycle and email marketing work such as segmentation, nurture journeys, deliverability enhancements, and campaign reporting.
• Improve website conversion performance, user experience, and coordination of site updates.
• Work with content teams to shape high-value content direction and manage contractors, external contributors, and AI-supported content processes.
• Create attribution models, dashboards, and reporting setups using tools like HubSpot and Salesforce to clarify marketing impact.
• Prepare executive-ready reports that connect performance data and trends to practical business actions.
• Coordinate with agencies, contractors, and vendors to maintain quality delivery and business alignment.
• Set channel budgets, decide where to invest, and adjust spend based on measurable results.
• Look for ways to improve automation, workflows, and overall marketing efficiency in a changing digital landscape.

Requirements

• At least 5 years of experience in digital marketing, preferably in a B2B SaaS or technology-focused setting.
• Hands-on experience with paid search, SEO, and digital acquisition, including work with agencies and vendors.
• Working knowledge of AI search optimization, including visibility strategies, LLM citation tracking, answer-engine optimization, or similar emerging methods.
• Ability to independently build reports, dashboards, and attribution frameworks using platforms such as HubSpot and Salesforce.
• Experience using AI tools like ChatGPT, Claude, or similar systems to streamline workflows, automate tasks, support analysis, and strengthen marketing operations.
• Strong analytical ability with the skill to interpret performance data and convert it into useful strategy.
• Comfort presenting marketing results to senior stakeholders in a business-oriented format.
• Proven experience managing agencies, contractors, and content contributors while keeping output quality high.
• Strong editorial judgment and a solid grasp of content strategy and optimization.
• Comfortable operating in an early-stage, fast-moving environment with shifting priorities and constrained resources.
• Self-starter attitude with adaptability and a focus on measurable outcomes.

Perks and benefits

• Estimated salary range of USD 120,000 to USD 160,000.
• Equity participation opportunities.
• Fully remote working setup.
• Comprehensive insurance and employee benefits.
• Unlimited paid time off.
• Monthly wellness credit of USD 150.
• Chance to create meaningful impact inside a fast-growing technology company.
• Close collaboration with experienced leaders and cross-functional teams.
• Ongoing learning exposure to new and emerging marketing technologies.
• Opportunity to help build marketing strategy, systems, and growth programs from the ground up.

Application and privacy information

The role is advertised through a partner company that manages applications and the next steps in the process. Their matching system uses AI to review applications objectively and shortlist candidates based on the role’s core requirements before sharing them with the employer.

Personal data submitted with your application may be processed to assess candidacy and shared with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws, including GDPR. You may request access, correction, deletion, or objection at any time.

AI tools may also be used to support parts of the recruitment process, such as resume review, response analysis, and identification of possible inconsistencies. These tools assist the recruitment team, but human judgment remains final in hiring decisions.