Crossing Hurdles

Senior Brand Strategist - Remote Contract

Crossing Hurdles

Remote · Contract

Be the first to apply

Experience
8+ yrs
Salary
USD 60 – USD 80 / hour
Openings
1
Posted
2 weeks ago
Work mode
Work from home
Resume
Required to apply

Job description

Role Overview

Join as a Marketing Subject Matter Expert contributing significant expertise to the training and assessment of next-generation large language models (LLMs). This senior-level position demands deep marketing knowledge to guide model reasoning and judgment.

Key Duties

  • Create domain-specific marketing tasks covering brand strategy, growth marketing, and campaign reasoning; produce accurate, rubric-aligned model answer references grounded in practical experience.
  • Assess LLM-generated outputs using detailed scoring criteria, providing clear, written feedback on correctness, quality of reasoning, and professional insight.
  • Develop and enhance evaluation rubrics and guidelines tailored to marketing disciplines, ensuring consistent use throughout training datasets.
  • Identify knowledge gaps within research and engineering teams particularly around brand positioning, performance marketing, and campaign logic, and help close these gaps.
  • Work alongside other subject matter experts to uphold accuracy, calibration, and quality assurance within the evaluation framework.

Essential Qualifications

  • Minimum of 8 years of applied marketing experience with leading brands or agencies (e.g., P&G, Unilever, Nike, Ogilvy, WPP, Omnicom), showing advancement to senior or director ranks.
  • Proven prior experience in reviewing LLM or automation model outputs against structured rubrics; candidates must explicitly mention this in their applications.
  • Robust expertise in at least two marketing areas such as brand strategy, growth marketing, performance marketing, or integrated campaign planning.
  • Capability to convert practitioner judgments into clear, exact written evaluations pertinent for model training.
  • Strong analytical aptitude for assessing the quality of reasoning beyond simple factual correctness.

Additional Desired Skills

  • Experience in creating internal frameworks, playing guides, or scoring methodologies within marketing departments.
  • Familiarity working cross-functionally with technical or product teams in environments demanding thorough documentation.

Compensation and Commitment

The role offers an hourly wage between $60 and $80, requiring approximately 35 hours per week on a remote basis.

Application Instructions

  • Submit your application using the provided easy apply option.
  • Applications will be reviewed carefully based on the eligibility criteria.
  • Qualified candidates will be invited via email to proceed to subsequent steps.
  • Follow all instructions in the email to complete the remaining application phases.

Leave it if you'd like a reply — we won't use it for anything else.

Click to browse, drag & drop, or paste a screenshot

PNG, JPG, GIF, MP4, WebM, MOV · Max 20MB each · Up to 5 files

🤖
Online · instant AI help