Sales Officer (FMCG)

Overview

Balaji Product is seeking a dedicated Sales Officer to drive sales growth and enhance retail market penetration in the Rampur district, Uttar Pradesh. This full-time, field-based role requires managing channel partners and increasing secondary sales across assigned areas including Rampur City, Bilaspur, Milak, Shahabad, Tanda, and Swar.

Key Duties

• Conduct daily visits to retail outlets, grocery shops, and wholesale markets to secure orders.
• Collaborate closely with local distributors to ensure timely stock deliveries and troubleshoot market issues.
• Identify and onboard new retail counters to broaden product reach and market presence.
• Consistently achieve or surpass weekly and monthly primary and secondary sales targets.
• Manage merchandising by ensuring prominent display of Balaji products and promotional materials at critical retail points.
• Maintain daily sales reports, order bookings, and monitor competitor activities through the company's sales platform or reporting channels.

Candidate Profile

• Minimum education of higher secondary (12th pass), with preference given to graduates.
• 1 to 4 years of proven sales experience in FMCG or food & beverage retail sectors, ideally handling snacks, namkeen, confectionery, or packaged foods.
• Good knowledge of Rampur district including market routes and retailer networks.
• Possession of a smartphone and a two-wheeler with a valid driving license is required.
• Strong negotiation and relationship management skills, paired with basic numerical abilities for billing and discount calculations.
• Fluency in Hindi including an understanding of the local dialects.

Compensation Details

• Fixed monthly salary ranging from ₹15,000 to ₹30,000.
• Supplementary allowances for daily travel and mobile expenses.
• Performance-driven monthly incentives based on sales achievements.