Product Marketing Specialist I

About Vuori

Vuori is reshaping the look of athletic apparel by combining functionality for movement and sweat with a casual style suitable for everyday wear. Inspired by California's active coastal life, our brand represents a blend of fitness, creativity, and lifestyle expression. Our dynamic, fast-paced retail setting mirrors the innovative clothing we produce. We strive to motivate our community to embrace life energetically and purposefully while having fun. Vuori is committed to fostering opportunities for personal growth and success.

Job Summary

We are seeking a meticulous and highly organized Product Marketing Specialist to assist with seasonal product marketing efforts including managing product knowledge bases, sample coordination, briefing documentation, and marketing execution across diverse teams. Reporting to the Senior Product Marketing Manager, this role demands effective communication and the ability to integrate details that vividly portray our product stories in a high-energy environment.

Key Responsibilities

• Coordinate seasonal product marketing initiatives by managing timelines, tracking deliverables, and collaborating with internal partners to ensure workflow efficiency and organization.
• Develop and maintain comprehensive product knowledge resources by accurately gathering and updating information for seasonal marketing tools, style-outs, briefs, and downstream processes.
• Document product direction, sample timelines, key decisions, and cross-departmental inputs during briefing preparations, rack reviews, and style-outs to provide clarity for all stakeholders.
• Create and oversee seasonal Key Look tools that integrate sample launch dates, product novelties, and guidance from Men’s and Women’s Merchandising and Design teams.
• Coordinate sample distribution across Product Development, Merchandising, Design, Creative, PR, Influencer, Social Media, E-commerce, and Studio departments, identifying gaps and prioritizing requests to achieve timely execution for Key Looks and Partner Campaigns.
• Support seasonal photo shoots by assisting with shot lists, photography direction, product detail accuracy, and ensuring fit, styling, and intended usage are properly represented.
• Assist with reviewing assets and managing updates to ensure product information accuracy across marketing channels, studio photography platforms, line sheets, and other related tools.
• Facilitate creative photography projects including catalog, laydown, macro, and design-focused shoots by organizing product specifics and shot list inputs.

Qualifications

• Bachelor’s degree or equivalent professional experience preferred.
• Minimum of 2 years' experience in retail, product marketing, marketing operations, merchandising, or similar roles.
• Exceptional organizational skills and the ability to manage multiple tasks, timelines, and priorities simultaneously.
• Strong verbal and written communication competencies to work effectively with cross-functional teams.
• Proactive, resourceful mindset comfortable working within a fast-paced and growing company environment.
• Capable of handling feedback thoughtfully while maintaining accuracy and ensuring completion of tasks.
• Familiarity with SharePoint, Excel, or related project tracking platforms is preferred.
• Experience with Adobe Creative Cloud is advantageous.

Compensation

The compensation for this position is an hourly rate ranging between $28 and $33.

Benefits

• Health insurance coverage
• Savings and retirement plans
• Employee assistance programs
• Generous employee discounts and industry perks
• Paid time off
• Wellness and fitness benefits

Equal Opportunity

Vuori is an equal opportunity and affirmative action employer. We welcome and consider all qualified candidates without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, veteran status, age, or any other protected characteristic by law. Confidentiality of all applicant information is maintained in accordance with EEO guidelines.