Influencer Marketing Specialist

About Vocalbeats

Vocalbeats is an international company dedicated to artificial intelligence and technological innovation, with a core team from leading global tech firms. Operating offices in Singapore, Japan, and China, the company serves over 30 million users worldwide and is experiencing rapid expansion. The workplace operates on a hybrid model.

Role Overview

As an Influencer Marketing Specialist, you will manage Key Opinion Leader (KOL) and Key Opinion Consumer (KOC) operations for AI tools and social internet products. Your mission will be to enhance product awareness, drive user acquisition, increase registrations, and foster user growth through collaboration with influencers.

Primary Responsibilities

• Identify, evaluate, and nurture overseas influencer resources across platforms like TikTok, Instagram, YouTube, and X/Twitter, continuously expanding and refining the influencer pool.
• Create strategic content directions for influencer partnerships inspired by product features, user scenarios, and growth objectives, including product reviews, tutorials, seeding initiatives, and sharing user experiences.
• Manage the entire influencer collaboration process—from outreach and negotiation to briefing, content review, launch monitoring, data tracking, and performance evaluation.
• Analyze key performance indicators such as exposure, engagement, clicks, registrations, and activation rates to optimize influencer selection, content types, and delivery methods.
• Work cross-functionally with product, design, data, and other teams to ensure influencer marketing efforts align with product growth targets.

Ideal Candidate Profile

• Holder of a bachelor's degree or higher; preferred fields include Marketing, Communication, English, International Business, or related disciplines.
• Familiarity with international social media platforms and influencer ecosystems, understanding the content strategies and communication dynamics of TikTok, Instagram, YouTube, and similar platforms.
• Proven background in managing overseas KOL/KOC partnerships, influencer marketing, social media operations, or product growth initiatives; experience promoting AI tools or social products is advantageous.
• Strong command of English in reading, writing, and speaking, enabling autonomous communication with international influencers, briefing creation, and content feedback.
• Data-driven approach with the ability to assess the impact of partnerships and refine strategies using analytical insights.
• Self-driven, with excellent execution skills, communication, teamwork, and project management capabilities.

Why Join Vocalbeats?

• Join a passionate and energetic team committed to building a global AI-powered platform connecting people worldwide.
• Work with one of the pioneering companies in the online audio industry.
• Experience a collaborative environment where creativity and growth are highly supported.

Benefits Offered

• Competitive salary and comprehensive benefits package.
• Opportunities for training and professional development.
• Clear prospects for career progression.
• Supportive work environment with flexible working hours.
• Exposure to international markets.
• A dynamic and enthusiastic team culture.

Confidentiality Notice

Applicant information will be used solely for hiring purposes and kept confidential.