Product Manager - Player Onboarding & Activation

Role overview

This opportunity is advertised on behalf of a partner employer, which handles the application review and all later hiring steps. The company is hiring a Product Manager for Player Onboarding & Activation in Ireland.

In this role, you will own a major growth driver within a fast-growing iGaming environment: turning incoming traffic into engaged players. You will shape and improve the complete early-stage user journey, covering the first visit, registration, onboarding, first deposit, and first gameplay. The position sits at the crossroads of product, design, marketing, and compliance, with a strong focus on creating smooth, high-conversion experiences. You will work in a highly analytical and test-oriented setting, find friction in the funnel, run experiments, and keep refining activation performance. The role has direct impact on growth, retention, and revenue outcomes.

Accountabilities

• Take full ownership of the player onboarding funnel and continuously improve it by studying user behavior, spotting drop-off points, and increasing the share of visitors who become active players.
• Work closely with marketing and acquisition teams to make sure traffic quality, campaign expectations, and onboarding results are aligned.
• Lead the creation and refinement of registration and onboarding journeys, making sure they work smoothly with compliance and KYC processes.
• Partner with design colleagues to deliver clear, intuitive, and conversion-focused experiences that reduce the time needed for users to reach their first value moment.
• Serve as the main product contact for onboarding and activation initiatives, keeping all stakeholders aligned.
• Share product insights, roadmap updates, and performance results with senior leadership and other key internal stakeholders.
• Carry out user acceptance testing and confirm that shipped features satisfy quality, usability, and regulatory expectations.
• Support launch follow-up by monitoring user behavior, running experiments, and applying ongoing data-led improvements.

Requirements

• At least 4 years of product management experience in iGaming, especially in user journey improvement and conversion optimization.
• Solid knowledge of iGaming products such as online casinos, sports betting, or comparable platforms.
• Strong ability to interpret user behavior, funnel data, and complex datasets to guide product decisions.
• Experience collaborating across marketing, design, compliance, and engineering functions.
• Excellent organizational ability and comfort handling several priorities in a fast-moving environment.
• Strong understanding of acquisition, onboarding flows, and activation metrics.
• Clear communication and stakeholder management skills, including the ability to influence senior decision-makers.
• Hands-on experience with A/B testing, experimentation methods, and data-driven product improvement is a strong advantage.

Perks and benefits

• Completely remote role with the flexibility to work from anywhere in Europe.
• Competitive pay package based on experience.
• Yearly performance reviews with potential for salary increases and career advancement.
• Additional paid leave that grows with tenure, reaching up to 26 days in total.
• Birthday leave after completing one year with the company.
• Reimbursements for health, wellness, and fitness expenses, including dedicated budgets after certain tenure milestones.
• Budget for self-development, including courses, training, and professional learning.
• Work equipment provided, including a laptop, headphones, and accessories.
• A culture centered on transparency, experimentation, and continuous improvement in an international growth setting.

Additional information

This hiring process uses an AI-assisted matching approach so applications are reviewed quickly, fairly, and against the role’s core requirements. The shortlist is passed to the hiring company, and all interviews, assessments, and final decisions are managed internally by that team.

Data privacy notice

By applying, you agree that your personal data may be processed to assess your candidacy and to share relevant details with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws, including GDPR. You may request access, correction, deletion, or objection at any time.

AI tools may also be used during parts of the recruitment process, such as reviewing applications, analyzing CVs, assessing responses, or identifying possible inconsistencies or verification signals in submitted materials. These tools support the recruitment team but do not replace human judgment, and final hiring decisions are made by people. You may contact the company for more information about how your data is handled.