Marketing Content & Brand Strategist
Dallas-Fort Worth Metroplex · Full Time
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- Experience
- 3+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 2 weeks ago
- Work mode
- In office
- Resume
- Required to apply
Job description
About Uncorp Wear
Uncorp Wear is dedicated to creating company apparel that employees are proud to wear. Partnering with businesses in construction, technology, manufacturing, energy, logistics, hospitality, and enterprise sectors, we design premium custom apparel that goes beyond simple logos, telling stories that enhance company culture and represent our clients' brands.
Role Overview
We are seeking a Marketing Content & Brand Strategist who is both creative and strategic to lead content creation efforts that enhance brand presence and generate qualified sales leads. This multi-faceted role encompasses marketing strategy development, video production, photography, content creation, and social media management. The strategist will work closely with the company founder to capture client stories, produce compelling video content, develop marketing campaigns, and guide the brand experience across all marketing channels.
Key Responsibilities
- Design and implement the content marketing strategy for Uncorp Wear.
- Plan, shoot, and edit both short and long-form video content.
- Record customer interviews, testimonials, launches, event coverage, and behind-the-scenes footage.
- Create captivating content for platforms including LinkedIn, Instagram, Facebook, TikTok, and YouTube.
- Oversee the social media calendar and scheduling of posts.
- Write persuasive captions, email campaigns, blog articles, and various marketing copy.
- Collaborate on Meta (Facebook) advertising campaigns and creative experimentation.
- Manage and organize a digital archive of photos, videos, testimonials, and marketing materials.
- Monitor and analyze content effectiveness to drive continuous improvement.
- Generate innovative marketing ideas and support campaign execution.
Qualifications & Skills
- Minimum of 3 years’ experience in content marketing, brand marketing, or social media management.
- Skilled in videography and video editing.
- Experience with photography.
- Strong storytelling and copywriting skills tailored to marketing.
- Proficient in engaging audiences and driving business with content.
- Competent using Adobe Creative Suite, Premiere Pro, Final Cut Pro, CapCut, Canva, or equivalent tools.
- Organized, self-starting, and able to juggle multiple projects efficiently.
- Able to thrive in a dynamic, startup-like environment.
Additional Assets
- Experience managing or supporting Meta ad campaigns.
- Familiarity with HubSpot marketing tools.
- Skills in drone videography or photography.
- Expertise in motion graphics and animation.
- Background in B2B marketing.
What Makes This Role Special
This position offers the chance to define and shape the Uncorp Wear brand and marketing strategy rather than merely following existing content plans. You'll engage directly with customers, attend events, create impactful stories, and experiment creatively, all while making a tangible impact on our company’s growth.
If you want to blend creativity and strategy in a meaningful way and contribute to a growing business, we welcome your application.