Marketing & Brand Activation Manager

About LIMITD

LIMITD is transforming the German retail market by leveraging influencer products. Since 2020, the company has collaborated closely with creators like CrispyRob, HeyMoritz, and Emir Bayrak to develop products tailored for Generation Z. The brands ROB’s, HEYYY, and EMYO embody the power of social media communities and are now present on retail shelves.

As a fast-growing startup, LIMITD values innovation and authenticity, aiming to redefine the grocery retail experience. Join us on this exciting journey!

Key Responsibilities

• Lead the planning, organization, and execution of brand activation campaigns across our product lines.
• Manage and coordinate brand-related events including pop-ups, store activations, festivals, tours, sponsorships, and other on-site marketing activities from conception to completion.
• Design and implement innovative product launches and influencer or creator sampling campaigns for new products and promotional actions.
• Oversee external vendors, agencies, productions, and partners, handling negotiations involving proposals, timelines, and budgets.
• Collaborate closely with artists, management teams, and external partners, acting as the primary liaison among marketing, sales, and external service providers.
• Support planning and execution of content creation, creator initiatives, and brand-centric campaigns.
• Establish and maintain active relationships with influencers, management, and key players in the creator and social media spheres.
• Manage influencer seeding, distribution of product samples, merchandise, marketing collateral, and event materials.
• Assist in organizing and executing trade shows, retail activations, and additional B2B marketing efforts.
• Monitor timelines, budgets, logistics, and project workflows to ensure timely and effective delivery of projects.

Qualifications and Skills

• Completed university degree specializing in marketing, media management, event management, or a closely related area.
• Practical experience in marketing, brand activation, events, influencer marketing, or project management.
• Strong interest and understanding of the creator economy, social media trends, and the German-speaking influencer and creator communities.
• Highly organized and structured, capable of maintaining composure and oversight in dynamic and stressful situations.
• Proactive, hands-on mentality with eagerness to independently drive projects forward and execute plans.
• Excellent communication skills paired with creativity and a keen sense for brand identity, target audiences, and current trends.
• Adept at engaging with artists, influencers, management teams, agencies, and external partners with confidence.
• Negotiation skills and a sound comprehension of budgeting, project scheduling, and business principles.
• Flexibility and willingness to travel to support and oversee projects and events onsite.
• Experience in event organization, influencer relations, creator marketing, sampling, content production, or fast-moving consumer goods is advantageous.
• An established network within influencer or creator circles is a bonus but not mandatory.
• Fluency in both German and English, verbal and written.
• Proficient in MS Office, with advanced Excel skills considered a significant advantage.

Benefits

• Competitive compensation package including 28 days of annual leave and monthly subsidies for lunch, public transport, and Urban Sports Club membership.
• Flexible working hours with flextime and opportunities for remote work.
• Daily provision of fresh fruit, muesli, drinks, and snacks.
• Modern office space located centrally in Kreuzberg with excellent transport connectivity.
• Professional growth supported by personalized training and development programs.
• A startup culture with flat hierarchies, open feedback, and a supportive team environment.
• Team events and social gatherings, ranging from rooftop lunches and evenings to regular memorable activities.

Additional Information

If you do not meet every listed qualification, do not hesitate to apply. Our focus lies on your personality, enthusiasm, and potential rather than checklists. We look forward to meeting you!