Marketing and Public Relations Manager

Role overview

UGREEN GROUP LIMITED is hiring a Marketing and Public Relations Manager based in Germany. This is a full-time, on-site position focused on strengthening media visibility, shaping local PR activity, and supporting brand growth across the European market.

What you will be responsible for

• Develop and maintain productive relationships with prominent technology and consumer media across Europe.
• Coordinate product review opportunities and work with media contacts to secure high-quality editorial exposure that enhances brand trust and awareness.
• Identify and pursue public relations opportunities such as partnerships, sponsorships, and ESG-linked initiatives.
• Plan and execute key PR activities including product launches, press events, and media briefings, ensuring strong delivery and visible brand impact.
• Track market developments and media trends to spot timely PR angles and relevant topics.
• Create and adapt PR content for the local market, including press releases, product messaging, and campaign materials.
• Localize global campaigns for Europe so that communications feel relevant and effective for regional audiences.
• Work with global and regional stakeholders to build PR narratives and communication plans that support business goals and brand expansion.
• Contribute local market insight to cross-functional planning and help ensure messaging remains consistent across teams.

Experience and profile we are looking for

• At least 5 years of experience in public relations, communications, or brand marketing, ideally in an international or European environment.
• Previous exposure to technology media is considered a strong advantage.
• Demonstrated capability to independently build and manage media relationships.
• Strong background in PR planning, content creation, and campaign delivery, with the ability to align activity with business priorities.
• Fluency in both German and English is required; knowledge of other European languages is an added benefit.
• Experience in consumer electronics or accessories is a plus.
• A proactive, self-motivated, and accountable approach with clear ownership of work.

Additional information

This role is intended for a professional who can operate independently, contribute strategic thinking, and support integrated communications across European markets. No stipend or salary details were provided in the source information.