Marketing and Events Manager

About the Role

We are seeking a Marketing and Events Manager based in the United States to lead global event marketing efforts in a dynamic, collaborative environment. This role combines strategic oversight, creative development, and operational management of both virtual and live events to boost brand prominence and aid business expansion.

Key Responsibilities

• Plan, coordinate, and execute a diverse range of global events such as conferences, trade shows, webinars, regional engagements, and client meetings.
• Manage logistics including venue selection, vendor coordination, registrations, travel arrangements, promotional collateral, budgeting, and follow-up activities.
• Collaborate closely with sales teams, executives, and other key stakeholders to align and support event strategies.
• Utilize marketing technology platforms like HubSpot, Salesforce, and event monitoring tools for campaign tracking and reporting.
• Work with marketing teams to integrate event efforts into wider multi-channel marketing campaigns.
• Create and oversee event content, promotional materials, social media assets, and corresponding creative campaigns alongside internal teams.
• Coordinate onsite event operations covering setup, attendee engagement, booth/session management, vendor liaison, and event closure.
• Innovate and improve event experiences through creative problem-solving and new approaches across the event lifecycle.
• Ensure all communications and materials conform to brand guidelines and industry regulations.
• Perform post-event evaluations to measure success, highlight improvements, and offer actionable insights.
• Maintain strong partnerships internally and externally while juggling multiple priorities in a fast-paced setting.

Qualifications and Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline.
• Minimum of 5 years' practical experience managing B2B marketing events and initiatives.
• Proven track record with planning and executing conferences, trade shows, webinars, and client-focused events.
• Proficient with social media channels including LinkedIn and marketing automation platforms.
• Hands-on experience with HubSpot, Salesforce, and other marketing/sales technologies.
• Excellent project management skills, detail-oriented, and capable of handling multiple tasks concurrently.
• Strong communication abilities in both written and verbal formats with a flair for compelling marketing content creation.
• Ability to foster trusted relationships with senior leaders and cross-department teams.
• Self-driven with initiative and ability to produce results in a rapidly evolving environment.
• Industry experience in pharmaceuticals, healthcare, or life sciences strongly preferred.
• Familiarity with project management tools such as Asana or Microsoft Teams is advantageous.
• Experience with digital event management platforms is a plus.
• Willing to travel occasionally to support major industry events.

Benefits and Culture

• Competitive yearly salary between CAD 92,500 and CAD 138,700.
• Flexible remote working with possibilities to participate in a global marketing framework.
• Opportunity to contribute to influential campaigns and prominent industry events.
• A collaborative environment working with diverse marketing professionals.
• Prospects for professional development in a fast-paced organization.
• Exposure to cutting-edge marketing technologies and best practices.
• Comprehensive employee benefits and support programs.
• An inclusive workplace dedicated to equal opportunity and accessibility.

Additional Information

This vacancy is posted on behalf of a partner company responsible for applicant management and subsequent steps. Our recruitment process uses AI-assisted matching to ensure fair and prompt application reviews; final hiring decisions are made by the partner company.