Junior Key Account Manager - Retail / Edeka

About the Role

Key Accounts hold a crucial role in driving revenue and profitability. Our partnerships are built on mutual satisfaction and long-term collaboration. Effective Key Account Management is essential to uphold competitive strength and propel business success.

As a (Junior) Key Account Manager, you will autonomously manage and strategically develop selected EDEKA regions, regional key accounts, as well as top multi-unit operators. Your duties include negotiating and implementing assortments, promotions, placements, product launches, and ensuring availability and distribution of our products. Furthermore, you will create innovative omni-channel activation initiatives and annual actions aligned with sales strategies, closely collaborating with internal divisions such as Business Insights, Category Management, Trade Marketing, and Field Sales. This position is based in Munich or the metropolitan areas of Fulda, Würzburg, or Göttingen.

Key Responsibilities

• Continuously monitor and analyze market and competitor trends using platforms like Circana, GfK, and client-specific data to derive actionable plans.
• Evaluate customer potentials to optimize quality at the point of sale, including listing, distribution, placement, and effective promotional design.
• Support the customer group manager in developing national customer and sales strategies.
• Take full ownership of your customer portfolio, managing both purchasing and assortment decision makers.
• Prepare and independently conduct customer meetings, including annual and quarterly reviews.
• Create action, walkthrough, and product information documents for the field sales team and coordinate trade fair planning.
• Ensure execution of regional and national initiatives through regular store visits within the customer ecosystem.
• Develop growth plans for sales volume, revenue, and value creation aligned with budget frameworks.
• Use CPM and BI systems to monitor and control customer profitability and take responsibility for quantity and production planning.
• Maintain open, proactive communication and collaborate across departments like Field Sales, Trade Marketing, Shopper Insights, Category & E-Commerce Management, and other Key Account teams.
• Regularly engage in field visits and accompany team members during region-specific activities.

Requirements

• Completed degree in business administration, economics, or related field, or equivalent commercial training and professional experience.
• Fluent German and very good to business-level English proficiency.
• Persuasive and assertive communicator with strong negotiation skills.
• Strong analytical thinking and numerical aptitude with the ability to derive independent conclusions.
• Excellent communication and presentation capabilities.
• High customer and service orientation.
• Proficient in MS Office, especially Excel and PowerPoint.
• Resilient with endurance and ability to manage work pressures.
• Good organizational and structuring skills.
• Proactive, fast, solution-focused approach combined with hands-on mentality.
• Enjoys a positive team environment and a sense of humor.

Diversity and Inclusion

Our company values diversity and supports individuals in unleashing their potential and strengths, realizing ideas, and seizing opportunities. This vacancy welcomes all applicants regardless of belief, age, religion, disability, gender, sexual orientation, or ethnicity.