Head of Strategy

About THE AMBITION

THE AMBITION is a leading independent consulting firm specializing in Culture Marketing in Germany, with offices in Düsseldorf and Berlin. Since its founding in 2021, the agency has helped international brands transform cultural relevance into sustainable growth. Recognized in 2025 as the Culture Marketing Agency of the Year by Campaign, THE AMBITION collaborates with clients across automotive, FMCG, beauty, fashion, sports, entertainment, and telecommunications sectors.

Rooted in hip-hop culture, THE AMBITION emphasizes authentic connections with communities and long-term relationships. The agency embraces broader cultural landscapes including pop culture, supercultures, subcultures, and societal trends to deliver marketing strategies that foster meaningful brand engagement beyond traditional channels.

Your Role

As the Head of Strategy, you will oversee and elevate the strategic discipline at THE AMBITION. You will guide the content, methodology, and team development of the strategy department, working closely with executive leadership to refine consulting offerings, strategic products, and workflows. Your mission includes ensuring that strategies maintain cultural relevance while directly addressing client business challenges.

You will act as the principal advisor to leadership, client servicing, consulting, and creative teams, steering strategic efforts on key projects and playing a pivotal role in pitches, presentations, and client acquisition. Leveraging cultural insight and strategic clarity, you will translate societal trends and cultural insights into compelling perspectives, platforms, and creative strategic frameworks.

Beyond creating individual strategies, you will establish structures, standards, and methods that enhance team skills and secure long-term strategic quality.

Key Responsibilities

• Lead and shape the strategic discipline's content and methods at THE AMBITION
• Ensure high strategic quality across major client projects and accounts
• Manage complex strategy processes from analysis through recommendations
• Develop culture-marketing strategies, positioning, platforms, and guiding ideas
• Identify and analyze cultural, societal, and audience-specific trends
• Convert cultural insights and business challenges into clear strategic questions and actionable guidance
• Create creative briefs, narratives, and frameworks that inspire creative and consulting teams
• Guide pitch strategies and new business development initiatives
• Present strategic proposals to senior client stakeholders and decision-makers
• Serve as a sparring partner for executive leadership and various teams
• Advance strategic methods, frameworks, products, and consultancy offerings
• Build and develop a high-performing strategy team
• Coach and nurture strategic talent within the organization
• Maintain excellent quality standards in content, presentation, and execution

Candidate Profile

• Minimum seven years of professional experience in strategy, strategic planning, or creative strategy roles
• Experience at director or senior strategy lead level
• Background in leading creative, communications, social, PR, media, or strategic consultancies with exposure to international brands
• Strong understanding of pop culture, communities, subcultures, and societal trends
• Proven ability in developing brand, communication, campaign, or culture-marketing strategies
• Skilled at integrating business objectives, research, data, and cultural observations into clear, inspiring strategies
• Experienced in managing complex strategic processes, key client relationships, and interdisciplinary teams
• Successful track record in new business, pitches, and senior stakeholder presentations
• Proficient in qualitative and quantitative market research and data evaluation techniques
• Exceptional presentation skills including storyline development and delivering convincing talks
• Experience in leadership and development of team members
• Entrepreneurial mindset, strong ownership, and commitment to structural improvements
• Fluent in German and English

Why Join THE AMBITION?

• Lead a strategic discipline at a top culture-marketing consultancy
• Work with international brands on culturally and commercially impactful projects
• Influence and grow strategic products, methods, and teams
• Enjoy a central leadership role with direct access to executive management
• Collaborate in an ambitious, interdisciplinary team with short decision cycles
• Experience significant autonomy and room to shape your work
• Benefit from modern technology, including AI tools and advanced infrastructure
• Receive personalized coaching and professional development
• Work in a hybrid model valuing presence and excellent collaboration
• Access cultural events, festivals, conferences, and unique experiences