Head of Marketing Operations

About Alvo Digital

Alvo Digital Ltd is a rapidly expanding digital marketing agency dedicated to driving measurable growth for businesses across the UK. Their services include SEO, paid advertising, website development, social media management, email marketing, and digital strategy consultation.

Role Overview

We are seeking an enterprising Head of Marketing & Operations to join our leadership team. This pivotal role involves partnering closely with the company founder to steer client success, optimize internal workflows, and champion business expansion.

Core Responsibilities

• Steer and supervise the execution of digital marketing campaigns across various channels.
• Design and implement comprehensive SEO strategies tailored for diverse clients.
• Manage website development initiatives from initial planning stages through to successful launch.
• Oversee paid advertising efforts via Google and Meta platforms, ensuring high-impact outcomes.
• Review and authorize marketing content prior to dissemination.
• Analyze campaign performance leveraging tools such as Google Analytics 4, Google Search Console, and Looker Studio.
• Enhance and develop internal operational systems and processes to boost efficiency.
• Maintain rigorous project schedules to meet deadlines effectively.
• Engage in client consultations to build and sustain robust relationships.
• Identify and implement improvements to services and operational workflows to foster agency growth.
• Collaborate with the founder on strategic planning to shape the agency’s future trajectory.

Required Experience & Skills

• At least three years of experience in digital marketing roles.
• Deep knowledge of SEO principles and best practices.
• Proficiency in managing WordPress website projects.
• Hands-on experience with Google Analytics 4 and Google Search Console.
• Familiarity with Google Ads and Meta Ads platforms.
• Strong organizational aptitude and capability in project management.
• Excellent communication skills, both written and verbal.
• Commercial acumen coupled with strong problem-solving skills.
• Ability to operate autonomously within a fully remote working setup.

Additional Information

In this role, you will balance overseeing client project delivery and enhancing the agency’s internal operations. Responsibilities span multiple facets of the business, including SEO campaigns, website development, paid advertising management, client engagement, project coordination, and strategic business development. The position offers diverse daily challenges and opportunities.