Head of Content Partnerships & Marketing
Singapore · Full Time
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- Experience
- 8+ yrs
- Salary
- —
- Openings
- 1
- Posted
- 2 weeks ago
- Work mode
- In office
- Eligibility
- Experienced professionals with a background in content partnerships, partnership marketing, business development or digital media, especially those who have worked with streaming, telco, media, publishing or entertainment businesses and can handle regional work across Asian markets.
- Resume
- Required to apply
Where you'll work
Job description
About COL Group and FlareFlow
COL Group Co., Ltd. is a publicly traded digital entertainment and technology business with a broad portfolio that includes digital reading, animation, AI-driven storytelling, film, television and interactive entertainment. Its international growth is led by FlareFlow, a microdrama platform that focuses on premium vertical storytelling for audiences across Asia, North America and other markets. The company works with telcos, OTT services, content owners and distributors to expand how short-form premium entertainment is discovered, delivered and monetised.
The organisation is growing an international team across Singapore, China and the United States to support its platform expansion, content ecosystem development and commercial partnerships in new regions.
Role Overview
This position is for an experienced, commercially focused leader who can drive content partnerships and partner marketing for FlareFlow's next stage of international growth. The role sits at the crossroads of partnership development, commercial planning and regional marketing, with responsibility for building relationships with content owners, studios and strategic partners, while also leading joint marketing efforts that support subscriber growth and business performance.
The role is well suited to someone who enjoys creating structure from scratch, operating in a fast-moving environment and contributing directly to the growth of a rapidly expanding digital entertainment platform.
Working Style and Culture
COL Group and FlareFlow follow an outcome-focused culture that values flexibility, accountability and ownership over micromanagement. Team members are trusted to solve problems, make decisions and move quickly. The role will involve collaboration with colleagues across Asia, China and the United States, as well as interaction with major content owners, telcos and digital platforms.
What Makes This Opportunity Attractive
- Work with a globally listed entertainment company.
- Gain exposure to international markets and cross-border partnerships.
- Enjoy a high degree of ownership and autonomy.
- Be part of an entrepreneurial, collaborative and fast-moving environment.
- Access strong career growth as the business expands internationally.
- Contribute visibly to a company scaling at pace.
Key Responsibilities
Content Partnerships
- Shape and implement the regional strategy for content partnerships.
- Build, negotiate and maintain relationships with studios, content owners, creators, production houses and distributors.
- Identify content opportunities that strengthen FlareFlow's catalogue and support entry into new regions.
- Develop opportunities in licensing, co-productions and strategic content partnerships.
- Create and manage a strong pipeline of high-value content partners across priority markets.
Partner Marketing and Growth
- Design and deliver joint marketing plans with telco, OTT, platform and distribution partners.
- Oversee launch campaigns for partners across several markets.
- Support initiatives aimed at acquiring, engaging and retaining subscribers.
- Create reusable marketing playbooks for regional partners.
- Increase awareness and adoption of FlareFlow within partner networks.
Commercial and Sales Support
- Work closely with the Sales and Partnerships team to support business growth.
- Create integrated go-to-market plans and co-marketing activities.
- Prepare persuasive commercial assets and marketing support materials for new business opportunities.
- Share market intelligence and audience insights to strengthen commercial discussions.
Partner Success and Performance
- Track partner performance against commercial and subscriber KPIs.
- Measure campaign results and improve ongoing initiatives.
- Run regular business reviews with important partners.
- Manage expectations while finding opportunities to grow each partnership further.
Regional Expansion
- Support expansion into new territories for FlareFlow.
- Build localised marketing approaches for different markets.
- Identify partnership opportunities that broaden distribution and increase audience reach.
- Work across Product, Sales, Distribution and Operations to ensure launches run successfully.
What the Company Is Looking For
- At least 8 years of experience in content partnerships, partnership marketing, business development or digital media.
- Background working with streaming platforms, telcos, media companies, digital publishers or entertainment businesses.
- Solid understanding of content licensing, distribution and partner ecosystems.
- A commercial approach that links marketing activity to measurable business results.
- Experience leading regional initiatives across multiple Asian markets.
- Strong negotiation and stakeholder management capabilities.
- Comfort working in an entrepreneurial, high-speed environment.
- Strong interest in digital entertainment, streaming and emerging content formats.
Success Measures
- Increase in strategic content partnerships.
- Subscriber growth driven by partner channels.
- Revenue generated through partnerships.
- Effective delivery of regional partner launches.
- High partner satisfaction and deeper long-term relationships.
- Expansion into new markets and distribution channels.
Additional Information
The role is based in Singapore and is a full-time onsite position. No salary range, vacancy count, education requirement, or application deadline was specified in the source information.