Global Product Director

About Emma - The Sleep Company

Established in 2015, Emma has evolved into the world’s largest direct-to-consumer sleep brand, operating in over 20 markets with more than 35 stores across Europe. Our core mission is to design and provide sleep comfort products that enable customers to awaken feeling their best each day. Our products enjoy wide consumer trust and are recommended by leading associations worldwide.

Our team consists of diverse, international professionals from over 70 nationalities who value ownership, collaboration, and continuous learning, all working collectively to make a significant impact.

Role Overview

As Global Product Director, you will take ownership of category management and product development, including range design, prioritization, lifecycle, and pricing strategies. You will lead and develop a high-performing product team consisting of 6 direct reports and 65 team members in category management and product development.

Your responsibilities include formulating and implementing a product strategy to position Emma as the global leader in sleep, overseeing physical product development aspects such as materials, manufacturing, supplier relations, and costing. You will ensure product decisions are deeply informed by consumer insights to boost satisfaction, brand loyalty, and recommendations.

You will architect a product framework that balances global scale with meaningful local adaptations. As a senior leadership team co-owner reporting directly to the CEO and Co-founder, you will contribute to company-wide strategies and cross-departmental decisions. Financial accountability is key—managing margins, complexity, and preventing over-expansion of product ranges. Further, you will design processes and accountability systems to ensure the product organization's consistency and high-performance and mentor senior product leaders to build capacity and succession plans.

Candidate Profile

• A minimum of 12 years' relevant experience, including 3-4 years in senior leadership roles managing other team leaders.
• Expertise in category management covering assortment strategy, range architecture, pricing, and portfolio decisions.
• Practical experience with physical product development encompassing materials, manufacturing, supplier partnerships, and cost control.
• Background in branded consumer goods with proprietary research and development, not just retail or pure trading.
• Operationally engaged leadership style, comfortable with hands-on involvement beyond strategic direction.
• Proven ability to make clear decisions amid ambiguity and competing stakeholder interests.
• Experience in large-scale operations, with organisations exceeding 1,000 employees and spanning multiple markets and product categories.
• Strong cross-functional collaboration skills viewing product as a lever for company-wide impact.

Employee Benefits and Working Conditions

• Opportunity to make significant impact, take ownership, and drive transformative change.
• Access to continuous development through mentoring, formal training, and dedicated learning platforms.
• A collaborative community fostering daily contribution, connection, and team engagement.
• A global work environment involving multiple offices and a highly diverse workforce of over 70 nationalities.
• 25 vacation days per annum with an additional day accrued per year worked up to a maximum of 30 days.
• Flexible hybrid working model allowing up to 22 remote working days per quarter, with office location in Gutleutviertel, Frankfurt.

Diversity and Recruitment Information

Emma is committed to inclusion and equal opportunity, actively embracing diversity across race, ethnicity, gender identity, sexual orientation, disability, age, and more. We aim to respond swiftly to applications despite high volumes.

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