Director of Marketing & Growth
Slam Dunk Attorney | Injury Lawyers
Duluth, Gabon · Full Time
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- Experience
- 7+ yrs
- Salary
- USD 140,000 – USD 200,000 / year
- Openings
- 1
- Posted
- 3 weeks ago
- Work mode
- In office
- Eligibility
- Professionals with senior-level experience in marketing, growth, or demand generation who can lead a marketing department and help scale a consumer-facing service business are encouraged to apply.
- Resume
- Required to apply
Where you'll work
Job description
About the Role
Slam Dunk Attorney, a rapidly expanding personal injury law practice, is hiring a Director of Marketing & Growth to establish and lead its marketing function. This is a senior leadership role focused on designing a scalable client acquisition system and developing a regional brand with the potential to grow across multiple markets and states.
What You’ll Do
- Take ownership of marketing performance tracking and reporting.
- Design and implement a growth strategy that spans all marketing channels.
- Evaluate, coordinate, and manage external vendors and agencies.
- Recruit, lead, and develop the internal marketing team.
- Direct paid advertising, content, social media, video, SEO, local search, and brand-building efforts.
- Prepare expansion plans for entering new geographic markets.
- Set up attribution and reporting frameworks that tie marketing investment to retained cases and revenue.
- Partner with company leadership to improve conversion performance.
- Build annual marketing budgets and growth projections.
What We’re Looking For
- At least 7 years of leadership experience in growth, marketing, or demand generation.
- Background managing monthly marketing budgets in the six-figure range.
- Experience growing a business across multiple locations or markets.
- Strong command of lead generation, conversion optimization, attribution, and performance reporting.
- Demonstrated experience hiring and managing marketing teams.
- A track record of driving measurable revenue growth.
Preferred Background
- Experience in home services.
- Experience in consumer legal services.
- Experience in healthcare.
- Experience with multi-location consumer businesses.
- Experience with private-equity-backed service companies.
Compensation & Benefits
The role offers a salary range of $140,000 to $200,000 plus bonus, along with benefits.
Additional Information
The ideal hire will help build the marketing foundation needed to turn a successful Georgia law firm into a recognized regional and national brand.