Director, Growth Marketing

About the Role

A partner company seeks a Director of Growth Marketing based in the United States to spearhead initiatives that drive customer acquisition, pipeline development, and revenue growth across multiple brands. This leadership role requires strategic planning, data-driven decision-making, and close collaboration with sales, product marketing, creative, and operations teams to align marketing efforts with business goals.

Key Responsibilities

• Formulate and implement annual and quarterly growth marketing plans connected to revenue objectives.
• Identify new market prospects, customer segments, and opportunities to enhance acquisition and pipeline volume.
• Manage marketing-sourced and influenced pipeline objectives, optimizing campaign outcomes across the customer journey.
• Develop, launch, and oversee integrated marketing campaigns across varied channels to boost engagement and conversions.
• Evaluate funnel metrics to pinpoint conversion challenges and deploy improvements to accelerate pipeline progression and marketing efficiency.
• Work closely with Sales and SDR leadership to improve lead qualification, management, and handover processes.
• Collaborate with Product Marketing, Creative, and Marketing Operations to maintain consistent communication, effective campaign delivery, and accurate performance analytics.
• Lead and mentor the Growth Marketing team by setting clear goals, encouraging accountability, and fostering a culture of innovation and continuous optimization.
• Enhance marketing automation tools, attribution models, and reporting mechanisms to support informed decision-making and campaign precision.
• Track critical performance indicators and provide actionable insights to senior executives to guide strategic planning.

Candidate Profile

• Over 7 years of experience in B2B marketing with a focus on growth, demand generation, or revenue marketing.
• At least 3 years in a leadership role managing marketing teams.
• Proven track record in driving qualified pipeline growth and achieving measurable revenue results.
• Expertise in crafting and executing multi-channel marketing campaigns.
• Strong collaboration skills across Sales, SDR, Product Marketing, Creative, and Marketing Operations teams.
• Proficiency in CRM systems, marketing automation platforms, and marketing analytics tools.
• Excellent analytical and problem-solving abilities, with a focus on data interpretation and optimizing marketing outcomes.
• Outstanding communication and stakeholder management capabilities.
• Ability to balance strategic planning with hands-on execution in dynamic environments.
• Leadership skills with enthusiasm for coaching, encouraging innovation, and fostering continuous improvement.

Benefits

• Competitive salary aligned with experience, qualifications, and geographic location.
• Comprehensive medical, dental, and vision coverage.
• Disability and life insurance benefits.
• 401(k) plan featuring company contributions.
• Additional supplemental employee benefits.
• Generous paid maternity and parental bonding leave.
• Flexible work hours and remote work options.
• Ample paid time off and 13 paid holidays annually.
• Reimbursement program for physical fitness activities.
• Discounts on travel, dining, and entertainment.
• A casual, collaborative workplace promoting personal development and work-life harmony.

Additional Information

Applications for this role are processed through an AI-matching system designed to fairly and efficiently evaluate candidates against core requirements. Selected candidates are forwarded to the hiring employer who handle all subsequent recruitment steps including interviews and assessments.

Applicant data will be processed respecting data protection laws (including GDPR). AI tools may support the recruitment process but final decisions are made by human reviewers.