Digital Marketing Executive (SEO & Performance Marketing)
Ashtabhi Treadmics Private Limited
Bhubaneswar, Odisha, India · Full Time
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- Experience
- 1–4 yrs
- Salary
- INR 12,000 – INR 35,000 / month
- Openings
- 1
- Posted
- 2 weeks ago
- Work mode
- In office
- Education
- Bachelor's degree
- Eligibility
- Bachelor’s degree holders in marketing, business, or a related field with 1–4 years of relevant digital marketing experience can apply. Candidates with B2B, e-commerce, or marketplace marketing exposure are preferred. Immediate joiners are especially encouraged.
- Resume
- Required to apply
Where you'll work
Job description
Role overview
We are seeking a creative, performance-driven digital marketing professional to take ownership of end-to-end online marketing activities. The role focuses on strengthening brand visibility, attracting qualified traffic, improving search rankings, and converting that traffic into leads.
What you will do
- Handle the organization’s full digital marketing function.
- Plan, create, and schedule engaging posts across Instagram, Facebook, LinkedIn, X, and YouTube.
- Build and maintain content calendars for regular publishing.
- Work on both on-page and off-page SEO activities.
- Carry out keyword research and study competitors to identify growth opportunities.
- Improve organic rankings and increase website visitors from search.
- Set up and manage Google Ads, Meta Ads, and LinkedIn Ads campaigns.
- Optimise paid campaigns to improve ROI and generate leads efficiently.
- Track campaign results and share weekly and monthly performance reports.
- Design marketing visuals using Canva or comparable design tools.
- Work closely with design and development teams to execute campaigns smoothly.
- Use Google Search Console and Google Analytics to monitor and improve performance.
- Write blogs, landing pages, and SEO-friendly website content.
- Develop backlinking strategies and strengthen domain authority.
- Improve website conversion rates through CRO-focused changes.
- Keep up with new digital marketing trends and AI-based marketing tools.
Skills and tools needed
The role calls for practical knowledge of SEO, paid media, social media marketing, content creation, analytics, and conversion optimisation, along with familiarity with CMS platforms, basic HTML, and AI marketing tools.
Requirements
- A bachelor’s degree in marketing, business, or a related discipline.
- 1 to 4 years of relevant experience in digital marketing.
- Strong communication and analytical abilities.
- Capability to manage several tasks and projects at the same time.
- B2B marketing exposure will be an added advantage.
- Creative approach with strong problem-solving skills.
- Interest in digital marketing and business growth.
- Experience in e-commerce or marketplace marketing is a plus.
Perks and benefits
- Performance-based bonus.
- Opportunities for career growth.
- Practical exposure in a growing startup environment.
- Supportive and friendly workplace culture.
- Scope for continuous skill development.
Additional information
The preferred candidate is someone who can join immediately.