Content & Operations Manager - YouTube Specialist, Graphic Designer, Website & CRM Manager

About the Company

iTravel for Culture is an expanding travel documentary brand and YouTube channel led by Gibbs, a storyteller focusing on cultural experiences through the lens of everyday life—covering food, music, traditions, and communities with a cinematic style reminiscent of Anthony Bourdain. Originating as a YouTube channel, it is evolving into a curated tourism company offering immersive travel experiences inspired by its stories.

• The channel is nearing monetization with only a few hundred subscribers needed.
• YouTube serves as the central driver for brand growth.
• This position significantly influences the channel’s expansion rate.

Position Overview

This multifaceted part-time, remote role is designed for proactive individuals who thrive without detailed supervision. The role involves handling multiple functions including social media management (YouTube expert), graphic design, website updates, CRM management via Go High Level (GHL), copywriting, and overall growth management.

You will work closely with Gibbs to manage daily operations across platforms, ensuring consistent brand voice and stature. Bonus experience in website design, upkeep, and SEO may provide additional responsibilities.

Primary Responsibilities

• Manage and fully optimize YouTube videos—including titles, descriptions, tags, thumbnails—to maximize click-through rate (CTR) and watch time while using SEO tools like VidIQ.
• Track video performance metrics and recommend strategies to drive channel monetization and growth.
• Oversee social media presence across Instagram, Facebook, TikTok, and YouTube, repurposing content for short-form formats, crafting captions, and engaging with the audience authentically in Gibbs' voice.
• Design compelling and branded thumbnails and supporting graphics to increase viewer engagement.
• Upload content such as travel guides, experience pages, and blogs to the website ensuring quality and accuracy in formatting.
• Manage CRM activities within Go High Level including lead management, automation, contact organization, and promotion support.
• Maintain organized systems for files and media assets to streamline operational efficiency.
• Proactively identify opportunities for improvement in content, strategy, and operations linking YouTube growth to tourism business development.

Candidate Profile and Required Expertise

• Excellent command of written English with a natural, conversational tone and cultural sensitivity.
• Demonstrated understanding of YouTube SEO and video optimization strategies.
• Experience managing multiple social media platforms effectively.
• Skilled in graphic design software (Photoshop, Canva, or similar), specifically for high-performing thumbnails and consistent branding.
• Meticulous attention to detail and ability to work independently with initiative.
• Familiarity with Go High Level CRM and VidIQ tools is mandatory.
• Ability to think critically and anticipate needs without needing step-by-step instructions.

Work Details and Structure

• This is a part-time position requiring approximately 16 hours per week or around 64 hours monthly.
• Flexible scheduling aligned with workload demands.
• Compensation paid monthly in advance.
• Fully remote work arrangement.
• Applicant growth potential present as the company expands.

Who Should Apply

This role suits candidates who take initiative, value quality and accuracy, enjoy storytelling and cultural travel themes, and wish to contribute long-term to a growing brand. Applicants must be self-motivated, able to spot and correct errors before submitting work, and passionate about delivering excellence.

Application Instructions

Serious applicants must submit a written response addressing:

• Why they are a strong fit for this role.
• Strategies to accelerate YouTube monetization.
• Characteristics that define a high-CTR thumbnail.

Additionally, provide examples including 2–3 thumbnails created, at least one optimized YouTube video example if available, and social media accounts managed.

Begin the application with the lines:
“How I do my work matters”
“I have reviewed the time requirements and compensation for this post and would like to move forward with an application”
Applications missing these lines will be disregarded.

Important Considerations

The role demands ownership, precision, and self-driven initiative. If you naturally see what needs doing and execute efficiently, this opportunity offers long-term potential. Otherwise, it may not be a suitable match.