Community & Engagement Manager, Consumer Products Division

Role Overview

The Consumer Products Division is hiring a social-first Community & Engagement Manager to grow, shape, and maintain online brand communities. The role calls for someone creative, strategic, and well connected, with a strong instinct for culture, creator relationships, and community advocacy at scale.

What You’ll Do

• Take ownership of everyday community management across TikTok and Facebook, including replying to direct messages, joining discussions, and maintaining a sharp and relevant brand voice.
• Monitor trending content, cultural moments, and fast-moving social conversations, then place the brand into comments and interactions in a timely and authentic way.
• Plan and execute seeding, gifting, and outreach activity to strengthen relationships with loyal fans, advocates, and emerging nano and micro creators.
• Support organic content initiatives by onboarding and coordinating nano and micro creators to generate user content that feels genuine and engaging.
• Work closely with Owned Social Brand Managers, Advocacy, Digital, CDMO, and Product Brand Managers so that daily community activity supports wider campaign objectives.
• Review response performance and campaign results using tools such as Sprinklr, then apply insights to refine and improve the community strategy over time.

What the Role Requires

• Hands-on experience managing active social communities, preferably on TikTok and Facebook, with a strong understanding of online audience behavior.
• A strong feel for internet culture and the ability to adapt brand voice naturally to trends that are moving quickly.
• Experience building creator and advocate relationships, including identifying, onboarding, and partnering with nano and micro influencers.
• Comfort using social analytics and listening tools such as Sprinklr to track response times, measure KPIs, and turn data into action.
• Excellent written communication, adaptable tone of voice, and strong people skills for effective cross-functional collaboration.

Benefits and Perks

• Access to a market-leading benefits package.
• Money-saving offers, free mortgage advice, share options, and an enhanced pension plan.
• Up to 60% discount on selected brands including YSL, CeraVe, Armani, Kiehl's, Garnier, and other iconic names.
• Private medical and dental cover.
• Discounted gym membership and onsite mental health support.
• Enhanced family leave for all employees.
• Up to 4 weeks of paid fertility leave.
• Training support, leadership development programs, and monthly expert talks to help you grow in the role.

About the Employer

L’Oréal operates in 150 markets across five continents and has spent more than a century focused on creating beauty that makes a difference worldwide. As the global leader in beauty, the company balances large-scale impact with a commitment to inclusion, purpose, and positive change.

Within the Consumer Products Division, the mission is to make the best in beauty accessible to everyone while keeping sustainability at the center. The division includes leading brands such as L’Oréal Paris, Maybelline New York, Garnier, NYX Professional Makeup, Essie, and Carols Daughter.

Inclusive Hiring

The company is committed to an equitable and inclusive workplace where people are valued regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic background, medical condition, disability, or any other protected status. Candidates with a disability or long-term condition who meet the essential criteria may be offered an interview under the Disability Confident scheme, and applicants can indicate if they wish to be considered under that process.