Chief Marketing Officer - PE-Backed Fintech with $40M+ ARR

About the Company

Our client operates a leading enterprise treasury technology platform that seamlessly connects a company's ERP system with its extensive global banking network. Handling trillions in transactions annually and billions in daily cash flows, it supports thousands of banking partners worldwide and caters to a broad and growing base of global enterprise clients. Backed by a prominent private equity firm, this organization is poised for its next phase of expansion.

Role Overview

The company is looking for a Vice President of Marketing/Chief Marketing Officer to lead the entire marketing strategy. This role encompasses brand development, positioning, content strategy, and go-to-market execution. You will work closely with the CEO, CRO, and the broader leadership team to accelerate the company's already strong growth trajectory. You'll take charge of a team of about nine professionals, oversee a functional demand generation unit, and steer a strategic shift toward digital-first channels and AI-driven marketing capabilities.

Key Responsibilities

• Lead the full-spectrum marketing strategy covering brand identity, positioning, content creation, and go-to-market initiatives.
• Refine and elevate the company’s narrative with an emphasis on pioneering the category and crafting a compelling strategic story.
• Shift budget allocations from traditional event marketing towards digital channels that provide clearer, measurable outcomes.
• Develop and implement AI-enhanced marketing capabilities throughout the marketing function.
• Collaborate closely with the CEO, CRO, Chief Product Officer, and CFO to ensure marketing efforts align with commercial targets.
• Manage and nurture a distributed team of approximately nine professionals across a remote-first setting.

Required Qualifications and Experience

• Demonstrated experience in strategic marketing leadership, especially in brand management, positioning, and category creation.
• Capability to operate effectively across both brand development and sales pipeline, balancing content strategy with go-to-market execution.
• Familiarity with private equity-backed companies, understanding their operational and performance metrics.
• Proven ability to sharpen a company’s narrative when core fundamentals are strong but the story needs development.
• Preferably experienced within B2B SaaS or fintech sectors with an understanding of CFO priorities and liquidity management as an advantage.
• Experience managing international and distributed teams.
• Background in high-growth environments, ideally not primarily turnaround or merger & acquisition-focused.

Why Join This Company?

• Become part of a company with established product-market fit and exceptional market potential at the onset of rapid growth.
• Take a high-profile leadership role with direct reporting to the CEO, influencing company narrative and commercial strategies.
• Receive a competitive compensation package that includes base salary, bonus/OTE, and equity aligned with a senior marketing lead at a private equity-backed firm.
• Lead with a mandate for growth supported by an energetic, international leadership team and a culture embracing AI-powered marketing innovation.