Marketing and Lead Generation Executive

About Planet Ganges Consulting

Planet Ganges is a Bengaluru-based business transformation consultancy with over a decade of experience. The firm partners with founders and CEOs of small and medium enterprises to overhaul leadership skills, company culture, and HR processes, aiming to deliver growth between five to ten times.

Role Overview and Responsibilities

The Marketing and Lead Generation Executive will be responsible for boosting the brand's visibility and driving lead acquisition efforts for the company. This includes managing both inbound and outbound marketing campaigns, leveraging digital marketing channels, and overseeing customer relationship management systems. The role also involves generating regular performance reports to track marketing effectiveness. This position requires working on-site in Bengaluru.

Candidate Profile and Requirements

Applicants should possess between three to five years of experience in marketing roles with direct accountability for lead generation. A graduation degree is mandatory. Proficiency in executing both inbound and outbound marketing strategies as well as familiarity with digital marketing platforms and CRM tools is expected.

Compensation and Benefits

The position offers an annual salary within the range of 540000 to 600000 INR. Additionally, sales incentives form part of the remuneration package, recognizing performance in lead generation and marketing activities.