Business Strategy Manager - Lyft Business

About the Role and Company

Lyft is committed to serving communities by connecting people through innovative transportation solutions. The Lyft Business team collaborates with organizations across different sectors to deliver tailored transportation options including business travel, employee commutes, and courtesy rides for customers.

We are seeking a Business Strategy Manager to champion the expansion of Lyft Business in both new and established markets. This strategic and analytical position requires a forward-looking mindset to solve complex challenges and to partner across internal teams to meet segment objectives.

Key Responsibilities

• Identify emerging use cases and market segments to develop next-generation B2B transportation offerings, advancing sustainable growth for Lyft Business.
• Create detailed business cases encompassing market sizing, competitor analysis, financial forecasts, and risk evaluations.
• Track industry trends and competitor activity to maintain Lyft Business's competitive edge.
• Lead the end-to-end process of establishing B2B partnerships from evaluating opportunities and commercial strategy to cross-functional launch, unlocking new growth avenues.
• Utilize quantitative and qualitative data to analyze critical business metrics and guide strategic choices.
• Collaborate with product, marketing, and analytics teams to align on key strategic initiatives and transform them into implemented and trackable projects.
• Develop executive-level presentations and reports to inform Lyft leadership.

Candidate Profile and Experience

• Bachelor’s degree in business or a related field required; MBA is advantageous.
• At least 5 years’ experience in business strategy, management consulting, or related areas with a history of driving strategic business growth.
• Proven expertise in planning and executing go-to-market strategies for B2B products or services, preferably within transportation or technology sectors.
• Strong analytical and problem-solving abilities, capable of transforming data into strategic insights.
• Excellent project management skills with the ability to juggle multiple priorities simultaneously.
• Comfortable navigating ambiguous situations and structuring loosely defined problems to reach decisions.
• Proven success influencing senior stakeholders and leading cross-functional initiatives without direct authority.
• Strong communication skills, adept at delivering complex information to diverse audiences.
• Thrives in fast-paced, evolving environments with a strong sense of ownership and accountability.
• Experience in partnership or business development is a plus.
• Familiarity with operations in high-growth or technology companies is an advantage.

Benefits

• Comprehensive medical, dental, and vision insurance with additional support programs.
• Mental health resources.
• Family planning and child care benefits, plus pet care perks.
• 401(k) plan with company matching contributions.
• Paid time off including 12 holidays and discretionary days for salaried employees; 15 PTO days for hourly staff.
• 18 weeks of paid parental leave available for biological, adoptive, and foster parents.
• Subsidized commuting benefits.
• Monthly Lyft ride credits and complimentary Lyft Pink membership.

Workplace and Diversity

Lyft values an inclusive work environment where all employees feel they belong. Hiring decisions are made without discrimination based on legally protected attributes. This position supports a hybrid work model, with in-office presence expected three days weekly (Monday, Wednesday, Thursday) to promote collaboration and company culture. Employees may work remotely for up to four weeks annually.

Compensation

The salary range for this role in the San Francisco area is $118,000 to $147,500 annually, excluding equity, bonuses, and benefits. Pay will be influenced by individual qualifications, experience, and location.