Brand Marketing Manager - AI Education Adoption

Overview

Join Google as a Brand Marketing Manager focusing on the adoption of AI in education. This pivotal role involves driving a profound transformation in global education by influencing educators to embrace AI technologies in classroom settings across K-12 and higher education sectors. You will engage with educational leaders and influencers to cultivate a vibrant community of AI advocates, combining innovative digital campaigns with community-building efforts.

Role Responsibilities

• Engage schools, universities, and educators to promote adoption of Gemini through targeted content marketing and promotion of impactful programs.
• Create and enhance educational content, working closely with the Impact team to improve training materials such as the Gemini Academy and Higher Education toolkits, while identifying gaps in training resources.
• Collaborate with the Brand team to deliver AI literacy initiatives that help educators foster positive conversations about screen time and AI in classrooms with families.
• Identify and highlight exemplary educators by showcasing their innovative workflows to develop compelling case studies and success stories, establishing a comprehensive repository of inspirational examples and assets.

Preferred Qualifications

• Experience in education-focused marketing, including developing messaging and narrative assets for campaigns.
• Proven ability in designing comprehensive marketing strategies and executing scalable initiatives to drive product adoption.
• Strong skills in cross-functional collaboration involving business development, product management, and brand marketing teams.
• Comfort working in dynamic, fast-paced environments.
• Proficiency using AI productivity tools to tackle complex problems and optimize workflows.
• Exceptional project management capabilities, managing creative agencies and multi-disciplinary teams effectively.

Minimum Requirements

• Bachelor's degree or equivalent practical experience.
• At least 6 years of marketing experience covering one or more domains such as growth, product, brand, or social marketing.
• Experience leading projects that involve coordination across multiple teams.

Additional Details

Applicants residing in San Francisco will be considered in line with regional Fair Chance hiring ordinances, ensuring candidates with arrest or conviction records receive fair consideration.

Locations available for this role include San Francisco, CA and New York, NY.

Compensation ranges from $141,000 to $206,000 annually, complemented with a 15% bonus target, equity, and various benefits. Individual remuneration depends on skills, experience, and education.

Equal Opportunity Statement

Google is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applicants regardless of race, color, ancestry, religion, gender, sexual orientation, age, disability, veteran status, or criminal history, consistent with legal requirements. Reasonable accommodations are available to applicants with disabilities upon request.