Job description

Overview

Join a dynamic team adapting to ever-evolving work demands. As a Brand / Content Strategist, you will spearhead initiatives driving lead generation via content creation, sales support, and inbound marketing strategies. Your creativity will fuel development of engaging content tailored to specific target personas and verticals, design sales materials to back business growth, and enhance our website to boost upper-funnel pipeline development.

Key Responsibilities

Lead content creation to generate leads and support sales enablement through inbound marketing.
Craft sales collateral to aid business development efforts.
Optimize website content to increase top-of-funnel pipeline growth.
Identify partnership and co-marketing opportunities, and develop collaborative campaigns.
Manage and publish content on the company blog, social media channels, and newsletters.
Establish editorial governance to maintain brand voice, style, and tone consistency.
Develop and execute ongoing content projects with structured templates and editorial calendars.

Working Environment

Enjoy the freedom to brainstorm and research your own writing topics. Work flexible hours from any location, provided weekly deadlines are consistently met.

Common Topic Areas

Startups
SaaS
Product Development
Online Marketing
Entrepreneurship
App Development
WordPress
Email Marketing
Sales and Sales Funnels
Freelancing
Web Design & Development

Preferred Qualifications

A passion for both writing and visual creativity.
A dual approach balancing creativity with process orientation, scalability, and data-driven decision-making.
At least one year of experience in social media marketing and content creation.
An editorial mindset focused on understanding audience consumption and crafting relevant content.
Proven expertise in producing content for websites and social media to grow an audience.

Additional Information

Interested candidates are encouraged to submit their resumes to apply for this position.

Brand / Content Strategist